Synovate Censydiam unveils range of profiling tools
28 Sep 2007 | by Alex Donohue
in the new package are pre-field interactive chat sessions, designed to maximise the value of research ...
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Social networking site for marketing professionals launches
28 Sep 2007 | by Alex Donohue
LONDON - The marketing communications sector now has its own designated social networking portal...Professional is designed entirely for the marketing communications profession from the ground up, and presents ...
MMA publishes mobile advertising guidelines
28 Sep 2007 | by Nikki Sandison
specifications. The guidelines are also designed to limit the effort needed by advertisers to prepare global ...
Bob Dylan launches viral campaign for hits collection
28 Sep 2007 | by Gordon MacMillan
, with the likes of Volkswagen having used it in advertising campaigns. The viral campaign, designed by Ten4 ...
NEWS IN BRIEF
28 Sep 2007
CORPORATE Fishburn Hedges has hired Jan Kewley for a newly created role heading brand engagement. Kewley joins on 1 October from design consultancy Landor Associates, where she was head of brand engagement. CONSUMER PCPR has been taken on to promote a collaboration between Lloyds TSB, classical ...
The Week: City News - Publicis Groupe acquires SAS
28 Sep 2007
The French holding company plans to slot SAS into its Publicis Consultants UK group, which comprises Masius, Publicis Consultants PR and the design agency Carre Noir London. SAS specialises in corporate communications, design and interactive marketing, and generated revenues of £7.39 million in 2006. ...
The World: New York - Tim Delaney to join One Club's Hall of Fame
28 Sep 2007
He is being honoured along with Phil Dusenberry, the former BBDO Worldwide chairman, and the late Paul Rand, a pioneering figure in US graphic design. Delaney is well-known on both sides of the Atlantic for his work on Harrods, Timberland and Nike. "He is one of the greatest copywriters ...
Media: Things we like
28 Sep 2007
at the lifestyle of the designers and clientele, with lots of photos to put the styles into context. SONY ... , in London and Berlin, designed to showcase the "colour like no other proposition" of the Bravia TVs. Created ... until December for events and parties as well as to showcase the TVs. The design of the venue is amazing ...
Media Perspective: OpenAd and Google Ad Widget are set to change web media
28 Sep 2007 | by Russell Davies, russell@russelldavies.com
business with global ambition. It's a marketplace for advertising, marketing and design ideas. It's been ...
Close-Up: Live Issue - Ambient mines new vein of credibility
28 Sep 2007
an audience something for its attention is the National Gallery's grand tour, created by the brand and design ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
