to remove filtersBMB scoops Agency of the Year award
09 Dec 2008 | by Jeremy Lee
: Agency Republic Sponsorship agency of the year: Octagon Design agency of the year: Interbrand Customer ...
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Ford Ka targets youth audience as they 'have fewer credit problems'
09 Dec 2008 | by Joe Thomas
Ford is putting mobile marketing at the heart of a campaign designed to attract young drivers...in three designs. Users, by moving their phone at a particular angle will reveal a URL: GoFindIt ...
Diageo plans pub push to buoy on-trade sales
09 Dec 2008 | by Joe Thomas
The activity, dubbed 'Love the Pub', is designed to increase footfall and boost pubs' appeal to a wider demographic so they are used during the day and not just in the evenings. It follows a grass ... pubs this year and featured actor and landlord Jason Flemyng. The activity was designed to highlight ...
Andrew Walmsley on Digital: Kangaroo's global contest
09 Dec 2008 | by Andrew Walmsley
by ioko, the media platform designer that worked on ITV.com and 4oD. Kangaroo chief executive Ashley ...
Raymond Snoddy on Media: C4 ad trial is bang on target
09 Dec 2008 | by Raymond Snoddy
The combination of two small companies PacketVision and Inuk is not something designed to get the blood racing. What sort of service could they be offering - a new telecommunications link for Eskimos, perhaps? In fact, their project with Channel 4 deserves a little wider attention in the marketing ...
Branding brief: Vauxhall unveils car tax-disc holders range
09 Dec 2008
Vauxhall has unveiled a range of car tax-disc holders, priced £10, designed by top names in art
Marketing Mole: Who does Google think you are? - Phil Geary, Marketing director, Holland & Barrett
09 Dec 2008
involved in swimming teaching some 12 years ago when, more by chance than design, she began to help out ...
Branding: Birds Eye in seasonal offer
09 Dec 2008
The Seasonal Essentials range includes peas, Mini Fish Bites, Chicken Goujons and Dippers. Packaging for the products has been designed by Jones Knowles Ritchie. The range launches this month and will be available from Tesco and Morrisons stores until February 2009. In March, Birds Eye launched Eat Positive ...
Why women are the superior marketing sex
08 Dec 2008 | by Mark Ritson
stereotypical explanations: women like softer subjects such as marketing and are good at design and packaging ... massive genetic advantage when it comes to marketing: their brains are better designed for it. Women ... gave virtually no interviews. Instead, she hired a young British designer, Christopher Bailey ...
Philips reviews UK agency arrangements
08 Dec 2008 | by Fiona Ramsay
The company is conducting a wide-ranging pitch process with over 25 agencies that are currently providing experiential marketing, design, exhibitions, POS, merchandise and warehousing/fulfilment for Philips UK to formalise a new roster. Agencies invited to pitch for the business include The Field, Iris ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
