The 'McMakeover' project continues apace as McDonald's this week unveils a global packaging design ... of our journey', following its store refurbishment programme, and is designed to build the concept ... Lawrence, design director at Elmwood, adds: 'For me, the earthier colour ways work well and it's good ...
's is providing its staff with designer uniforms, but will they be successful? Here you can see a short video...its staff with a new range of uniforms designed by Bruce Oldfield, famous for dressing Princess Diana ... . Oldfield said that it had been fun to design the "contemporary look" for employees at McDonald's and that he had come up with a design that is practical and stylish. In a previous attempt to change people ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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