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Honda launches digital campaign for VFR1200F motorcycle launch

Crayon has launched a website, Feelvfr.com , promoting the VFR1200F, which will be supported by email activity, affiliate marketing and social media. The multi-language site has been designed to support the bike's launch in 13 different countries. Crayon's campaign will target experienced ...

Nissan opens London pop-up shop to launch latest Cube

, Paris and Berlin, each designed to reflect the unusual shape of Cube. The London store, based on Brick Lane, will offer a meeting of Eastern and Western design'. Consumers can apply to attend exclusive ...

Ford Focus 'white and orange' by Ogilvy Advertising

The work shows the car surrounded by illuminated outlines of Marilyn Monroe and the paparazzi in a bid to emphasise the attention-grabbing design of the new Ford Focus. ...

Ford Focus 'white and orange' by Ogilvy Advertising

Streams of light pursue the car as it travels along deserted roads and motorways in the 40-second spot highlighting Ford's kinetic design. ...

See Ford's latest ad for the Focus model

Advertising, continues Ford's ongoing theme of kinetic design' and the suggestion that Ford vehicles look ...

The Marketing Profile: Phil York of Renault

in our communications. There is lots of evidence of design innovation, which give people more fun and joy ... and designs,' he says. 'We're also very people-centric and everything we do is very mass market and generalist ...

Renault 'driving test' by Publicis Dialog

The pack includes a personalised mock driving test report complete with mini clipboard. It is designed to look like an instructor s marking sheet and the personalised report is printed with a realistic looking handwritten date, time, ticks and signature. ...

Peugeot mimics toy-car packaging in mailer

-fareast-language:#0400; mso-bidi-language:#0400;} The mail pack, which is designed in the style of toy packaging ... into any traditional category. The mailer is designed to encourage recipients to request more information ...

Peugeot '3008 Prospect DM' by CMW

The self-mailer is designed to encourage recipients to request more information about the 3008 Crossover and take a test drive at their local Peugeot dealer. ...

Mark Ritson on Branding: The six core skills needed to be a great marketer

students in the right direction, my final few classes of the semester are designed to highlight what a ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.