to convey that the car has been engineered just as the designers initially imagined it. The 60-second ad ... with the visual impact of the film. The A7 designer was given a blank sheet of paper to create this car and we wanted to recreate his imagination in the design process." According to sources, ITV is expected ...
The iAd allows users to view content rich advertising on the iPhone or iPod without having to exit the app. Users will be able to engage with the ad from calculating how much the Twizy electric car is able to charge to checking out various Twizy designs and even pre-reserving a vehicle. Renault ...
MAYBE - Martin Runnacles, Managing director, Ultegra Consulting Fiesta, Focus, Mondeo. All much-admired in the motoring press for cutting-edge design and driving dynamics. Then there's S-Max - a brilliant 'activity' vehicle concept that combines practicality with real style, modernity and fun. So ...
Sound design: Soundtree/Wave Editor: Paul Watts, The Quarry Post production: One of Us Studios ...
looking at pack design would also do well to check whether their consumers' aesthetic thermostat has been raised through their engagement with other brand categories. The foot care brand Compeed designed its ...
plant in Burnaston, Derbyshire, rubbed shoulders with French designers and German executives ...
When you've worked in most kinds of agencies - advertising, design, digital, direct marketing
The film, developed by glue Isobar, is designed to portray the vehicle's ability to constantly recycle the energy it uses. A 3D projection shows the car transforming. Its bodywork peels back to reveal a glowing blue light which symbolizes the car's hybrid energy. The film will be seeded through ...
The film launches on Thursday (7 October) and is designed "to portray the vehicle's extraordinary ability to constantly recycle the energy it uses". The 3D projection will show the car transforming its bodywork, peeling back to reveal a glowing blue light, which is meant to symbolize the car's hybrid energy ...
ownership experience." He compares that experience to walking into a chic bar wearing a designer shirt ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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