20 Sep 1996
| by STEVE BEVAN
as to whether the extra funds are spent on direct marketing,
advertising, package design or PR ...
23 Aug 1996
| by LEXIE GODDARD
designed to counteract the spirit s wild image
and focus on brand quality and heritage....International Distillers and Vinters (IDV) is launching a PR drive for
its Jose Cuervo tequila designed to counteract the spirit s wild image
and focus on brand quality and heritage.
The drinks giant has hired Consolidated Communications to execute the
youth campaign, following a credentials ...
09 Aug 1996
The IPR has launched an Internet site. Designed and sponsored by Two-Ten
Communications it can be found ...
26 Jul 1996
| by LEXIE GODDARD
some advertising.
PR, design and advertising outfit The Turquoise Consultancy has been
hired ...
.
According to Hillock, YES is designed to illustrate the wide scope of
engineering from plumbing to rocket ...
12 Jul 1996
by president Kathy
Bloomgarden. She in turn reports to Walter von Wartburg, Novartis
designated head ...
05 Jul 1996
| by uDanny Rogers
the new character.
The ads are designed to tell a story,which presents us with significant
PR ...
17 May 1996
| by LEXIE GODDARD
designed to broaden its wedding and funerals
image....Allied Domecq s sherry brand Harveys Bristol Cream, is to receive a PR
boost with a campaign designed to broaden its wedding and funerals
image.
The drinks giant hired Kable Public Relations last week to run the 12-
month programme after a two-way shoot out against The Red Consultancy ...
17 May 1996
| by JOHN-PIERRE JOYCE
from
the appointment, will also give advice on advertising and design work.
Five agency staff ...
17 May 1996
| by Janet Izatt,
readers aged 25 and over and
is designed to be a second read newspaper.
Mitchelson isn ...
10 May 1996
a 50:50 split between FD
and its parent - would be revealed soon.
First Marketing Design ...
Marketing Design Awards, sponsored by MCA Group plc. PR Week s sister
title Marketing and the Design Council are jointly launching the awards,
aimed at recognising design s vital role in successful ...