Focus: Marketing Comms - The faces behind the brand names
16 May 1997 | by DANNY ROGERS
, a merger of Nobel with the Dutch Akzo Corporation. The new company hired design agency ...
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- PR Week UK (5)
FOCUS: CONSUMER PR - Ensuring brands stay in fashion/PR, rather than advertising, has become the driving force in fashion when it comes to setting trends, says Richard Edwards
24 Sep 1999 | by RICHARD EDWARDS
with designer names need to use PROs who are used to dealing with designer brands and journalists at the top ... s will acknowledge, can lead to success or failure. DEBENHAMS DESIGNER CLOTHING RANGES GO CENTRE STAGE Designers at Debenhams was launched in 1993 to bring designer clothes to the high street at affordable ...
CAMPAIGNS: FASHION; Karan’s party makes the A list
15 Nov 1996 | by SUE BEENSTOCK
concessions and her trendier, younger designs with the DKNY imprint have become hot property since the five ... on New Bond Street is something else again, designed to speak to customers emotionally ... of the evening was given over to serious partying. Admission was by designer invitation only (many guests ...
NEWS: STOP PRESS
09 Aug 1996
The IPR has launched an Internet site. Designed and sponsored by Two-Ten Communications it can be found ...
NEWS: STOP PRESS
10 May 1996
a 50:50 split between FD and its parent - would be revealed soon. First Marketing Design ... Marketing Design Awards, sponsored by MCA Group plc. PR Week s sister title Marketing and the Design Council are jointly launching the awards, aimed at recognising design s vital role in successful ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
