to remove filtersTrading places: this week's people moves
25 May 2012 | by Daniel Farey-Jones
marketing team. ( Marketing ) British Airways has promoted Hamish McVey from brand and design manager ...
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BA harnesses Facebook to help Brits home for Olympics
28 May 2012 | by Daniel Farey-Jones
on one of its Boeing 747s. They were designed as part of a 'Blue Peter' contest by 11-year old Katherine ...
BA names Hamish McVey as head of brands
22 May 2012 | by Loulla-Mae Eleftheriou-Smith
British Airways has promoted Hamish McVey from brand and design manager to head of brands...and design manager at British Airways. He joined the airline in 2008 as the Club World brand manager ...
Sheraton Hotels brand chief discusses serving the 'social traveller'
18 May 2012 | by Loulla-Mae Eleftheriou-Smith
who absolutely love the W, but it is certainly a very niche brand, not designed to be everywhere ...
Thomson rolls out national campaign for Dreamliner launch
26 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
designed to suit each customer." Read Marketing's interview with Jeremy Ellis here. Follow ...
Air New Zealand gives consumers cashback for social media plugs
18 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
The trial is part of the airline's "Fandistribution" programme that rewards consumers for their social media recommendations of its 777-300 Premium Economy Spaceseat. The seat, which has a hardback shell and reclines into itself, has won two design awards Wallpaper* Magazine s award for best ...
Marketing the Queen: brands face a Diamond Jubilee balancing act
05 Apr 2012 | by Rachel Barnes and Matt Chapman
been working with Smith since last year to create the design for all the marketing materials ...
BA unveils Olympic Dove plane livery
03 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
British Airways has revealed the design of its Dove aircraft, commissioned to celebrate the London...BA's Great Britons Programme has signed up British celebrities Heston Blumenthal, Richard E Grant and Tracey Emin to act as mentors in a series of projects. The Dove has been designed by Pascal Anson ... tomorrow on routes to and from Europe for 12 months. Anson's design uses the plane's cockpit ...
IHG launches hotel brand for Chinese consumers
19 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
The Hualuxe brand has been backed by a multi-million dollar brand investment and will roll out across China from late 2013. IHG plans to launch the brand globally, but has not set a timescale for this yet. Hualux Hotels and Resorts has been designed to demonstrate pride in Chinese customs ...
Jarvis Cocker helps boost Eurostar passenger numbers
08 Mar 2012 | by Ed Owen
and south-east Asia. A new fleet of trains will start to come into service in the autumn, designed by the Italian design house Pininfarina, and will feature revamped on-board entertainment. Petrovic said: "As ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
