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Media360: The Week's commercial leader talks about adapting to the iPad

Weeks admitted Dennis Publishing first designed its own app for The Week based closely around the weekly printed magazine, but went back to the drawing board and a third party specialist after failing to impress a focus group before launch. The app was then re-designed by Clear Left, a user experience ...

Media Agenda: Channel 5's Nick Bampton says changes have made broadcaster stronger

at Channel 5 in November 2010. He led a restructure in January last year, designed to enable greater ...

Daring to be different is paying off for Southall

Favourite designers: Right now, it's Louis Vuitton and Gucci Mantra: Work hard, have fun and, if all else ...

Omnicom helps Citroën launch online films for DS5

The films, which were made by Omnicom Media Group's content agency Drum, follow the five winners when they were taken to St Tropez for a weekend, to drive the car and include their reviews of its design and features. The winners were chosen from the hundreds of people who responded when Citro n UK ...

Unilever's Weed talks media connectivity and consumer behaviour

webs-based initiative hosted by Bob Jeffrey, chief executive and chairman of JWT Worldwide, designed ...

PBS appoints Channel 4 for ad sales

." Last week PBS UK appointed branding and design agency Dunning Penney Jones (DPJ) to create its on ...

Sony raids PlayStation history for PS3 ad

and post production was by The Mill. Sound design was by 740 Sound Design Mix and audio post production ... PlayStation departments who was designed to answer customer queries. The app will also allow users ...

Primetime for medialand as The Apprentice takes on magazines

director at Maxus and Luke Hills, press manager at Maxus. Shortlist Media designers will help create ...

Sainsbury's to feature customers in week-long BGT ads

was launched earlier this month, backed by a 10m campaign . It has been designed for families who wish ...

Maurice Levy: 'Digital is the name of the game tomorrow'

Held in Paris on 24-25 May ahead of the G8 Summit, the e-G8 is designed to bring together leading figures from the technology industry to discus the impact of the internet. Speaking to CNBC, the chief executive of the group behind Leo Burnet, Saatchi Saatchi and Publicis Worldwide, as well as Starcom ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.