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Wagon Wheels launches Bing map treasure hunt

of an integrated campaign designed to help the classic brand resonate with younger teenagers.

Weighing up Twitter's branded adventure

complete experience, with pinned tweets and improved designs. Daryl Fielding, vice ... of design. In fact, it has been more generous in the branding sense than Facebook ...

Review of the Year: Top 10 marketing moments of 2011

No country does pomp and ceremony quite like Britain. As Kate Middleton unveiled her intricately designed ... , senior marketers Keith Weed and Marc Mathieu outlined its 10-year plan, designed to 'enable marketers ...

Primesight and Saatchi & Saatchi X help 'The Hairy Bikers' to 1.9m viewers

In the show, the Hairy Bikers (Simon King and Dave Myers) revamped the menus for a meals-at-home service for people who have difficulty cooking for themselves, at Elmbridge in Surrey. Shopper marketing company Saatchi Saatchi X designed a logo for the meals-on-wheels service to help give ...

Ocado launches customer magazine with lifestyle focus

Online grocery service Ocado is launching a customer magazine designed to challenge supermarket

Tilda rice experiments with product placement around Zee

In the first activity following the deal, MirriAd has used its digital software to add the UK design of packets of Tilda basmati rice into 10 episodes of the Zee TV soap Pavitra Rishta , including tonight s episode. No agencies were involved in the deal, which was negotiated between Zee and Tilda ...

The BR 200 July 2011: The web's most influential bloggers (1-50)

11 Jaffe Juice 29517 12 Hicks Design 26348 ...

M&S commits £3m to sustain Britain's fish stocks

. Accordingly, its launch coincides with the rollout of a new bag design and Forever Fish branding in food halls ...

Coca-Cola and Yahoo partner for 'Style it Light' digital channel

a TV ad, which broke in April this year, and a partnership with Karl Lagerfield, who has designed ...

Sainsbury's to feature customers in week-long BGT ads

was launched earlier this month, backed by a 10m campaign . It has been designed for families who wish ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.