to remove filtersThe BR 200 July 2011: The web's most influential bloggers (1-50)
21 Jul 2011 | by Staff
11 Jaffe Juice 29517 12 Hicks Design 26348 ...
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Royal Mail control of direct mail prices worries DMA
21 Oct 2011 | by Daniel Farey-Jones
Ofcom yesterday published proposals for a seven-year regulatory framework it said was designed to ensure UK consumers continue to benefit from a "universally-priced, affordable postal service, six days a week". Having taken over the regulation of the postal market from Postcomm on 1 October, as mandated ...
Royal Mail claims more than 14m items sent with DM support service
23 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
The Advertising Mail service has been introduced as a product designed to support direct mail. The service launched three weeks ago and its aim is to make direct mail more cost effective and competitive with other forms of advertising. Royal Mail claims that more than 14 million items have been posted since ...
Direct marketers launch Green Preference Service
16 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
that improve targeting and reduce waste. "This new service is designed to give consumers more choice in how ...
The BR 200 May 2011: The web's most influential bloggers (1-50)
18 May 2011 | by Staff
Jaffe Juice 29461 10 Hicks Design 25094 11 ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
has the CV to succeed, having launched Koodos, the UK's first online designer outlet. She has also ...
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
experience economy requires a new set of skills within agencies, moving from user interface design to social experience design. Unfortunately, this skillset isn't held by any one individual; it requires creative collaboration between a team comprising strategist, social media planner, technologist, user experience designer ...
Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
anything at Saint, it's that with the right planning, small can become big - ie. if we design experiences ... fame among many. Design your campaign bottom-up. Be clear about the action you wish to create. Give ... Design Sensations". With a very limited budget, we went small and created the "Recode Decode" campaign ...
Not rules, but tools
25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London
small things. How tiny adjustments to interface design or offers or copy may have unexpectedly large ... of coupon design. We suppose Duflo must feel the same way sometimes: when her economist colleagues ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
is talking the same "new world" vision. But only those designed to deliver it consistently (and painlessly ... from design to delivery, Amazon organizes data more nimbly with Mechanical Turk while Good Guide ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
