12 Mar 2012
| by Ed Owen
Citroen has invested in a direct mail campaign, designed with a personalised digital dimension...The mailers, designed by Acuity, have gone out to 120,000 potential customers with a further 80,000 going to dealerships.
Smartphone users will be able to activate the digital watermark using a special app, developed by Digital Space.
Once the app is triggered, customers will be invited to call ...
05 Dec 2011
| by Matthew Chapman
The pack, created by Tullo Marshall Warren, will contain a pair of sunglasses with mirrors, which allow the wearer to see behind them.
Activity is designed to fit into Nissan s positioning ...
is designed to make parking easier by featuring four cameras placed at the front, back and sides ...
21 Jul 2011
| by Staff
11
Jaffe Juice
29517
12
Hicks Design
26348 ...
18 May 2011
| by Staff
Jaffe Juice
29461
10
Hicks Design
25094
11 ...
17 May 2011
| by Nicola Clark
has the CV to succeed, having launched Koodos, the UK's first online designer outlet. She has also ...
04 Mar 2011
| by Ed Owen
the customer save money, not points."
Willcocks said the scheme was designed to "retain, attract ...
06 Oct 2010
| by Simon S Kershaw
When you've worked in most kinds of agencies - advertising, design, digital, direct marketing
06 Jul 2010
| by Andrew McCormick
in consumers minds with style and good design.
A second strapline: So Swedish, so Saab will be used ...
to promote the power and efficiency of the Saab 9-5 using the company s background in aircraft design. We ...
25 Jun 2010
| by Matt Dyke and Kevin Sutherland, AnalogFolk
experience economy requires a new set of skills within agencies, moving from user interface design to social experience design. Unfortunately, this skillset isn't held by any one individual; it requires creative collaboration between a team comprising strategist, social media planner, technologist, user experience designer ...
25 Jun 2010
| by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
anything at Saint, it's that with the right planning, small can become big - ie. if we design experiences ...
fame among many.
Design your campaign bottom-up. Be clear about the action you wish to create. Give ...
Design Sensations". With a very limited budget, we went small and created the "Recode Decode" campaign ...