Olympic hopefuls join Pantene campaign
30 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
of the most challenged on the planet and Pantene can take on the task. Our products are designed to perform ...
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All Her Majesty's brands: 10 brands the Queen can't live without
07 Feb 2012 | by Staff
with Balmoral Tartan, a design that can only be worn with her permission. 8. Music player: iPod ...
Lynx 'cops and robbers' by BBH
25 Jan 2012
The campaign will launch with a teaser video created by Bartle Bogle Hegarty and directed by Chris Palmer that is designed to show the impact of the "Lynx Effect" on both sexes. A female cop and a male robber run through the streets in a seemingly intense chase scene. The film ends with the strapline ...
Durex campaign promises to help couples get in sync
24 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
as "slowing him down and speeding her up", designed to create a mutual climax for both partners. The game ...
Pitch Update
19 Jan 2012
and the7stars pitch against the Kent-based incumbent, Media By Design, part of the full-service agency ...
Lifeline: Unilever's media business
19 Jan 2012 | by Staff
Initiative (and UM in some markets) after a review designed to make savings of EUR40 million on the company ... appointment is part of Weed's revolutionary programme designed to initiate a "step change" in the company ...
Unilever's Weed talks media connectivity and consumer behaviour
13 Jan 2012 | by Arif Durrani
webs-based initiative hosted by Bob Jeffrey, chief executive and chairman of JWT Worldwide, designed ...
Reckitt-Benckiser launches Britain's Greatest cross-brand promotion
12 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
The campaign is thought to be RB's biggest to date in the UK and will support the company's key powerbrands such as Finish and Cilit Bang. The advertising campaign was created by Euro RSCG with design by Live Breathe, and features TV, print, radio, digital, in-store and promotional activity, supported ...
Marketing magazine revamps with new design, a picture cover and refreshed content
11 Jan 2012 | by Staff
this year. The revamp was a collaborative effort, involving all the Marketing team. Design changes were masterminded by Paul Harpin, Haymarket s design director and Carl Golsby, Marketing s art editor. ...
Think BR: Make sustainability the icing on your product's cake
06 Jan 2012 | by Jonathan Weeks and Laura Furniss
it needed to set a new company vision. It ran design thinking workshops which included work ... zero consumer waste go to landfills, and designing products to delight consumers while maximising ...
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