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Barclays banks on C&W in latest consumer drive

Barclays Savings is investing around pounds 100,000 in a consumer PR campaign designed to de...Barclays Savings is investing around pounds 100,000 in a consumer PR campaign designed to de-mystify the personal savings sector. Cohn and Wolfe beat off three competitors to the estimated pounds 50,000-fee business. Agency managing director Martin Thomas said the agency s role would be to catch ...

NEWS: STOP PRESS

pounds 75,000 in annual fees. Design, software and multimedia outfits Me Company, SCET, Fortune City ...

NEWS: STOP PRESS

The IPR has launched an Internet site. Designed and sponsored by Two-Ten Communications it can be found ...

NEWS: Ludgate to assist Jarvis flotation

from the appointment, will also give advice on advertising and design work. Five agency staff ...

NEWS: STOP PRESS

a 50:50 split between FD and its parent - would be revealed soon. First Marketing Design ... Marketing Design Awards, sponsored by MCA Group plc. PR Week s sister title Marketing and the Design Council are jointly launching the awards, aimed at recognising design s vital role in successful ...

NEWS: Virgin Direct switches ads to Consolidated

Saatchi staffer and Consolidated director Henrietta Pullan on a new TV campaign, designed to support ...

NEWS: PR EUROPE

; a new film and camera system designed to provide easier loading and processing compared ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.