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Think BR: Brands that grow businesses

; they are for athletes only, designed "to support a community of athletes and to bring credibility to the sports ...

Hush Puppies appoints Coffin on Cake PR to launch men's footwear range

collection of men's footwear designed by a 'collaborative partner'...., and has influenced many designers over the years. Hush Puppies EMEA marketing manager Julie Bradley ...

The joy of sex marketing

barriers and key insights. Once we get hold of those, we design our products and communication to meet ...

Is it wise for a brand to outsource marketing to cut costs? The Marketing Society Forum

of comms. It must be at the heart of product and service design, pricing and even HR. NO - WILL GHALI ...

All Her Majesty's brands: 10 brands the Queen can't live without

with Balmoral Tartan, a design that can only be worn with her permission. 8. Music player: iPod ...

TfL's Chris Macleod on marketing's battle against Olympic gridlock

by the Olympics authorities and several transport bodies. Designed to inform travellers in the capital ... in the mayoral election The campaign: Get Ahead of The Games Get Ahead of the Games' is designed to make ...

What do you do when the prime minister comes knocking?

in the UK enjoy their football. Our ads are designed to be entertaining, and relevant with live odds. We ...

Q&A: Thomas Cook's Michael Johnson on brand strategy, life after the Redknapps, online challenges and that TUI campaign

, Aquamania and Family World. One of our TV ads now talks about Aquamania, so it was designed around that ...

Durex 'how in-sync are you?' by Euro RSCG London

The campaign launches its latest product, Performax Intense, a condom designed to help couples be more in-sync during sex. The 50-second work will break on YouTube on 1 February, showcasing its "in-sync" properties by drawing on the insight at the heart of the campaign of "slowing him down and speeding her up ...

Euro RSCG beats two to Ideal Standard European ad brief

, and handled by Oystercatchers. Euro RSCG pitched for the account alongside the design shop FutureBrand, and the agencies will develop a new communications and design strategy for Ideal Standard to help revamp the brand ... business focused on innovation and design. There is a great opportunity to bring this to light and we look ...

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