The 30-second ad, which was created by Dare and supports the two-for-one designer glasses offer, centres on a zookeeper whose glasses are repeatedly stolen by a group of monkeys. It was written by Nick Bird and Lee Smith, and directed by James Griffiths through Moxie Pictures. The ad ...
The campaign launches its latest product, Performax Intense, a condom designed to help couples be more in-sync during sex. The 50-second work will break on YouTube on 1 February, showcasing its "in-sync" properties by drawing on the insight at the heart of the campaign of "slowing him down and speeding her up ...
The festive spot in the "that's helpful, that's Halfords" campaign is designed to encourage parents
and chocolate, at a conveyor belt of high-end designer clothing.
in cinemas. Jenny Watson, senior marketing manager at Mattel, said: "This campaign was designed ...
was designed to drive traffic to www.poweradegb.com . The site has an extended four-minute version ...
." The public mood seems to be more supportive of the new packaging as long as is justified. Karl, a designer ...
experience economy requires a new set of skills within agencies, moving from user interface design to social experience design. Unfortunately, this skillset isn't held by any one individual; it requires creative collaboration between a team comprising strategist, social media planner, technologist, user experience designer ...
anything at Saint, it's that with the right planning, small can become big - ie. if we design experiences ... fame among many. Design your campaign bottom-up. Be clear about the action you wish to create. Give ... Design Sensations". With a very limited budget, we went small and created the "Recode Decode" campaign ...
small things. How tiny adjustments to interface design or offers or copy may have unexpectedly large ... of coupon design. We suppose Duflo must feel the same way sometimes: when her economist colleagues ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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