Bollywood makes way for the reality of modern India
29 Mar 2012
their mates: tattoo artists, fashion designers, stylists, models-turned-production company owners, street ...
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Wagon Wheels launches Bing map treasure hunt
08 May 2012 | by Maisie McCabe
of an integrated campaign designed to help the classic brand resonate with younger teenagers.
Agencies vie for Merchant Gourmet
23 Feb 2012 | by Anne Cassidy
promoting it as an "everyday premium" range. The rebrand, by the design consultancy Brewer Riddiford, aimed ...
Brave picks up el Jimador tequila
20 Feb 2012 | by Maisie McCabe
Ball, designer John Frieda, sports brand Reebok, and environmentally friendly cleaner Ecover. Peter ...
Bacardi calls global Grey Goose vodka pitch
16 Feb 2012 | by Anne Cassidy
the designers Hassan Abdullah and Roland Mouret, in glossy magazines such as GQ and Esquire . These were designed by Purple PR along with the media agency Universal McCann. Last year, Grey Goose launched a TV ...
Kellogg's Krave Facebook game escapes 'unhealthy eating' complaint
15 Feb 2012 | by Sarah Shearman
included adult-sized T-shirts and sweatbands, were not designed to appeal to children. The ASA ruled ...
Muller kicks off £25m creative pitch
19 Jan 2012 | by Sara Kimberley
. The 20 million campaign was designed to make consumers "sit up and take notice", according to Rolston ...
Pitch Update
19 Jan 2012
and the7stars pitch against the Kent-based incumbent, Media By Design, part of the full-service agency ...
Starcom MediaVest and Mindshare battle for £230m global Heineken account
30 Nov 2011 | by Gemma Charles
aspects of the company's business designed to leverage its global scale, including the appointment of a ...
Agencies vie for Tilda advertising business
24 Nov 2011 | by Anne Cassidy
with the digital product placement specialist MirriAd. MirriAd used its digital software to put the UK design ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
