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Launched at this year s Cowes Week regatta, the film appears online as part of a national seeding campaign. The film captures an Olympic classes 49er race in which a Skandia Team GBR crew wins, and the footage is overlaid with graphics designed to explain the calculations behind the sailors decisions. ...
Designed to promote a tax free ISA the ads conceit is based around a pile of money not being able to do anything until it is put in an ISA, when it can perform better. Meanwhile, as this is being explained an actual pile of money turns into a Muppet-like creature and starts singing Tomorrow from Annie. ...
The Big Lunch, on Sunday 19 July 2009, is a national event designed to break down the walls of anonymity between British people. For one afternoon, every single person will be encouraged to decorate their street, prepare a meal, go outside and interact with their neighbours. It is hoped that the Big Lunch ...
Two suited spokesman run through an endless list of possibilities designed to relieve business-owners of their anger and frustration at the impact of the recession on their business. A woman is shown demonstrating several of the possible ways users can express their agression by using the cushion as a physical entity ...
the moment' and could date quickly. Is it really the right design choice to communicate the delivery ...
It takes time for a brand to become synonymous with a sporting event; it doesn't always sit comfortably at first. Carling Cup works well, but I still cringe at the airport to see the Tiger Woods/Accenture tie-up.
will be simpler' positioning well. And the scheme reminds us that language can be as important as design: when I read the words on the web site I feel reassured that abbey understand my needs. The design looks ... -up called Cloisters. I'm looking forward to seeing what it will look like in branches - the current design ...
rates. Barclaycard hired Interbrand to create a new brand idea, corporate identity and card designs ... on Barclaycard owning the idea of 'liquid money'. Credit card design has traditionally been functional in its ... the latter was used. The design solution used the liquid symbol across all Barclaycard's touch points ...
on a five-year strategic plan. It hired Lloyd Northover to conceive and design a vehicle for NS I ... proposition. The success of the gift pack was its clarity. Its simple design stood out in the Post Office ...
of the 21st century , created by Design House. I m afraid I am not a great fan of retail design. I ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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