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AirWick 'lake' by Euro RSCG London

AirWick launch a new TV commercial for its new 'Touch of Luxury' premium fragrance range, designed

Durex 'how in-sync are you?' by Euro RSCG London

The campaign launches its latest product, Performax Intense, a condom designed to help couples be more in-sync during sex. The 50-second work will break on YouTube on 1 February, showcasing its "in-sync" properties by drawing on the insight at the heart of the campaign of "slowing him down and speeding her up ...

Vision Express 'not again' by Dare

The 30-second ad, which was created by Dare and supports the two-for-one designer glasses offer, centres on a zookeeper whose glasses are repeatedly stolen by a group of monkeys. It was written by Nick Bird and Lee Smith, and directed by James Griffiths through Moxie Pictures. The ad ...

Nurofen 'core' by Mother

Nurofen has launched an £11m TV campaign supported by print and outdoor advertising and a re-designed

Verizon 'misfits' by McCann Erickson, NY

The ad, called misfits , is the first of three which feature original animation designed to look like the cheesy stop-motion animated Christmas TV specials of the 1960s. The ads aim to promote Verizon s 3G bandwidth area coverage, which it claims is more extensive than the AT T network. ...

Debenhams 'design in every department' by JWT London

JWT London has launched a new campaign to signal a redesign of Debenhams' brand identity.

Branding News: Design choice - My T

on which pen you use, let you indelibly or temporarily specify your daily or hourly sup. The design has ... an unsavoury mouthful, and if it prompts my colleagues to get the brew on, it's done the job. Design: A ...

Design Report: Planet Packaging

Marketers and designers face a tough challenge: to balance the need for 'green' packaging...about marketing and design, because businesses want to talk about sustainability and people want to see ... branding and then, for some, subsequent allegations of 'greenwashing'. Designers and marketers talk a ... director of packaging design group Jones Knowles Ritchie (JKR). 'I hope Kenco does very well, but I fear ...

Design choice Citroen C6

LONDON - Citroen has always been a brand close to the hearts of designers. From the stripped...But for much of the 80s and 90s, the marque lost its way. Designs were conservative, kinks were ironed out, and marketing strategies erred toward pure price. For a while it seemed its heritage would be lost, but recent models show signs of recovery. If the C6, the firm s first big car for years, is a ...

Branding: Design choice - Nespresso Aeroccino

cups of coffee I have most days now. Design: In-house. ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.