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Unilever tops 2012 Marketing Society Awards nominations

, at Diageo. Hugh Birkitt, chief executive, The Marketing Society, said: "We re really pleased to have ...

From Heston Blumenthal to Keith Weed, their message is: 'take risks, or don't compete at all'

, with Diageo marketing director Andy Fennell raging against the no-risk culture pervading the domestic ... FOR THE UK' Andy Fennell, chief marketing officer at Diageo, issued a rallying cry to British marketers ...

Is there a silver lining for brands in the fallout from the euro crisis?

. That s the fear for big exporters such as Diageo, which revealed last week that it is preparing ...

McDonald's to put calorie-count on menus

, including Diageo and Tesco . As previously reported by Marketing, Subway and Pizza Express have decided ...

Helen Edwards on Branding: The contrast ratio

for commercial work, he has advised Diageo, IKEA, Chrysler and Kraft, and is currently offering to help companies ...

Editor's comment: Bold brands set creativity free

to individual brands, while rival Diageo is moving toward category-based promotions. Whatever the motivation ...

Marketing's Power 100

into sustainable sourcing of cocoa. 30. Andy Fennell, Diageo The affable chief marketing officer has played ... in the Community, Fennell has taken every opportunity to highlight Diageo's work in this area. Last year he ... into alcohol, but his measured responses took the sting out of the MPs' grilling. In the past year Diageo ...

Power 100 Marketers of 2009: 1-50

in the UK. Fagan is also the vice-president of WACL. 18. Andy Fennell, Diageo I Fennell's appointment last September as Diageo's chief marketing officer is the culmination of a highly successful career at the drinks firm. After taking charge of Smirnoff vodka and Diageo's global rum port ...

 

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