10 Nov 2011
| by Sheree Hellier, Institute of Direct and Digital Marketing
and Digital Marketing since we launched the first ever IDM Diploma in 1986. We may not be publishers, but our ...
with them.
It's the same with direct marketing, a profession that has been gathering, analysing ...
. Successful publishers are transforming their content creation approaches (think apps, think iPad). Digital ...
01 Jan 2000
| by J Deighton, T P Barwise
Three distinctive new properties of digital communication are defined and investigated. A paper
13 Oct 2006
| by Darren Davidson
to the communications industry with the launch of an integrated digital marketing operation....Langdon is to head the new agency, Digital Marketing Group, as its chief
executive. The digital ...
to acquire two agencies: Dig For Fire, a direct marketing company
with a digital element, and HSM, a digital ...
marketing group.There
are significant opportunities in the digital space." ...
09 May 2007
| by Amanda Nottage
number of mobile
marketing campaigns aimed at learning more about its listeners. It has
worked ...
and downloads. As Dan
Duncombe, head of digital media at EMI's Parlophone label, says: 'Our
business is based ...
revenue through mobiles. Having experimented with
mobile marketing early on, EMI is profiting from a more ...
23 Jan 2003
Michelle Leyton has been hired by Digital Marketing Direct as business development executive
06 Feb 2002
| by Claire Billings,
LONDON - Levi Strauss Europe has unveiled plans for a digital advertising campaign to support..., and new store layouts.
Anne Bonew, Levi's Europe digital marketing manager, said: "This is an exciting start to the year for the Levi's Europe digital strategy. We have a very slick, redesigned site ...
22 Sep 2006
| by Larissa Bannister
increasing losses in core North
American markets. The growth of online advertising and agencies should ...
12 Dec 2007
The Department for Transport has launched a digital marketing drive aimed at combating drink
26 Jan 2007
| by James Livesley
Digital Marketing Group, the owner of marketing firms Dig for Fire and HSM, has acquired digital...and Jamie Riddell, is primarily a digital direct marketing agency and has offices in Ipswich, London ...
engine marketing, customer relationship marketing and digital direct marketing consulting. Unaudited ...
, such as digital interactive agency Inbox and direct marketing specialists Dig for Fire. ...