29 May 2012
| by Sarah Shearman
.
It has also teamed up with the British Chambers of Commerce for a Facebook-marketing roadshow in six UK ...
Twitter to grow.
A Twitter spokeswoman told Marketing: "We have a full team that deals with big brands ...
29 May 2012
| by Nick Batten
's digital agency Essence, said: "We feel that this is the perfect environment to showcase the steps forward ...
will love."
The launch of Marie Claire's smartphone app adds to the brand's existing digital offering ...
29 May 2012
| by Matthew Chapman
, LG social media marketing manager, said: "The L-Series is all about accessible style.
"With this in mind we wanted to engage our target audience with an innovative and fun digital campaign that utilised ...
29 May 2012
| by Gordon MacMillan
. It naturally extended into digital and social media as the channels evolved.' Other brands that made the top ...
28 May 2012
| by Loulla-Mae Eleftheriou-Smith
Unilever's marketing chief Keith Weed has said the company is going back to its soap opera past..., which is marketed by News Corporation. WIGS is a joint venture between filmmakers Jon Avnet ...
, Unilever s chief marketing officer, told the Financial Times: "In reality, it's going back to the early ...
opera, but now we are doing it in the digital space."
Last week, Unilever s global brand development ...
28 May 2012
| by Carl White and Nick Stringer
for.
However, a lack of understanding among consumers could hold back the digital marketing sector ...
and marketing which is frankly surprising. The desire for relevancy was a theme that shone through ...
that to receive digital services at little or no cost, companies need to be able to access information about ...
25 May 2012
| by Loulla-Mae Eleftheriou-Smith
In the latest phase of its marketing push for the brand's Sensitive range, Nivea is releasing a ...
.
The ad, by DraftFCB, is supported by print, digital and viral activity, with an emphasis on Nivea's current digital activity around the sport, called 'The Great Football Experiment' .
This features a ...
25 May 2012
| by Sarah Shearman
The car maker is running a series of digital ads, created by Glue Isobar, which direct viewers to a realdeal86 website, where they can watch a video of the car in action and enter a competition ...
the car.
Toyota is planning to bring its UK marketing into line with its 'Always a Better Way ...
25 May 2012
| by Sarah Shearman
marketing officer of Everything Everywhere, said: "Traditional paper and card tickets of today ...
25 May 2012
| by Matthew Chapman
, chief marketing officer; Pete Menell, CTO; Andy Kanter,COO; Steve Chamberlain, CFO; and Sushovan ...