29 May 2012
| by Sara Luker
it the perfect next step after 15 years covering digital media marketing and technology as a journalist.' During ...
in the company s transformation towards delivering truly integrated digital communications and marketing services ...
of innovation on 1 July. He said: 'Communications is changing dramatically as a discipline, driven by digital ...
29 May 2012
| by John Reynolds
intended", to support its new cooked ham variant in a marketing campaign that will focus on the brand..., and the ad is set to the Sammy Davis Jr song, 'I've gotta be me'.
Claire Winstanley, marketing director ...
-changing for the ham market."
In addition to the TV ad, the campaign will feature a sampling campaign running across ...
29 May 2012
| by Daniel Farey-Jones
titles and digital expansion".
Kelsey Publishing, a family-owned business based in Kent, publishes ...
29 May 2012
| by Sarah Shearman
.
It has also teamed up with the British Chambers of Commerce for a Facebook-marketing roadshow in six UK ...
Twitter to grow.
A Twitter spokeswoman told Marketing: "We have a full team that deals with big brands ...
29 May 2012
| by Maisie McCabe
marketing organisation from 1 July, while UKTV's Julia Jordan has become chair of the Thinkbox board....director Neil Mortensen, and marketing director Andrew MacGillivray.
A spokesman for Thinkbox said ...
fully resourced operation, ending its relationship with strategic marketing agency Ingram ...
29 May 2012
| by Nick Batten
's digital agency Essence, said: "We feel that this is the perfect environment to showcase the steps forward ...
will love."
The launch of Marie Claire's smartphone app adds to the brand's existing digital offering ...
29 May 2012
| by John Reynolds
, its sponsorship of London 2012 has not been without a hitch.
An Omega digital clock built ...
29 May 2012
| by Matthew Chapman
WPP-owned database marketing company KBM Group has acquired a majority stake in France...Predictys specialises in digital data and campaign technology, and its database includes ...
with direct marketing services.
Predictys' revenues for the year ended 31 December were 3.36m ( 2.68m) with gross assets of 3.09m ( 2.47m).
The investment is part of WPP's strategy to strengthen its digital ...
29 May 2012
| by Maisie McCabe
.
James Walker, acting head of marketing, Channel 4, said: "The way people watch TV is changing all ...
29 May 2012
| by Matthew Chapman
chief executive, said: "The vast majority of people who are marketing around the Olympics frankly have very little to do with [it] they just happened to have paid for the right to market around it.
"We ...