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Iris wins Domino's digital and DM task

Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account....The agency won the business after a competitive pitch that is understood to have been led by Simon Wallis, the company's sales and marketing director, who joined the company in 2010 from the brand's rival Papa John's. The company's investment in direct and digital channels follows a recent statement ...

Domino's Pizza calls digital and direct marketing review

Domino's Pizza has kicked off a review of its digital and direct marketing account. The UK.... A large proportion of Domino's marketing budget is spent on digital advertising, with nearly half ... the review for the digital and below-the-line work will impact on this relationship. Simon Wallis, the company's sales and marketing director, is expected to oversee the review, having joined the company ...

Burger King hunts for direct agency

Burger King has called a review of its direct marketing account....follows the appointment of Burger King's marketing director, Jo Blundell, who joined the company in May ...

Whitbread appoints EHS 4D for CRM activity

for the overhaul. EHS had worked with Whitbread for its Premier Inn brand. It created digital activity ... managing director, said: "As an agency, we're really trying to push things digitally, and I think ...

CNN opens the world's first 'CNN Cafe' in Seoul

International channel on a large screen, the latest CNN newswires on a digital ticker and computer terminals featuring cnn.com and cnngo.com. The new marketing initiative is due to the growing number of self ...

Laurence Green: Fast-food nation shows a healthy appetite for product

, importance to marketeers: a culture that still lionises great product and great service. Right now, New ...

Burger King hands £12m UK advertising to CHI

McDonald s marketing director Jo Blundell, who joined Burger King in May, kicked off in April. UK and US ...

Flourish picks up Wimpy social media account

, including the promotional marketing agency The Kitchen London. Clare Starling, the Wimpy UK marketing ...

Focusadvertising picks-up Domino's and Wendy's in Dubai

the sector, using email, social media, posters, press ads, outdoor marketing material, and in-store display material including menus, digital boards, tray mat and cash register imagery. Two new products will also ... and creativity in handling the various markets," he said. Domino's launched a Reggae Reggae Sauce pizza ...

McDonald's hands Olympics sponsorship brief to Burnett

activation and sponsorship. The restaurant group works with a number of other agencies in local markets ... in one of its ads. Jo Webster, the McDonald's UK head of marketing, said: "It is important ... for local market variations." ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.