-buying business as part of an ongoing market-by-market review....decision. Di Como said at the time of calling the review: "Our new marketing strategy, Crafting Brands for Life, and our determination to continue leading in the digital marketing space, also drive us to ensure ... and Russia. While the market-by-market buying review could last to the end of the year, separate pitches ...
The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people. Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...
Guinness is seeking a shop to handle its digital and direct accounts as it looks to consolidate its...The Diageo-owned brand has contacted agencies directly about the review. The appointed agency is expected to work on digital and direct activity across the region, including in the UK. TMW currently handles the Guinness UK digital and direct business. Abbott Mead Vickers BBDO, the brand's global ...
2009 and added the digital and social media business last year. Grey was subsequently appointed to handle the 2 million advertising and digital account for the Jordans brand, which was previously ...
Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital...London to include the Jubilee messaging from next week. Ed Culf, marketing director at General Mills ...
himself calm as the situation becomes increasingly absurd. The new ad feeds into the 2.5m marketing ...
traditionally focused its 15 million marketing budget on DM and in-store communications, but VCCP has been ... , is not affected by the review. Last month, Mark Roberts, the head of customer marketing at Lloyds Banking Group, joined Laithwaites as its marketing director. Roberts replaced Georgina Hewitt, who left last year ...
in February 2008 after a $900 million deal with Nolet to market and distribute the brand globally. Ketel One ...
the quintessentially English sense of humour". Darren Morris, marketing director, added: " The key job of 'Fan ...
A new survey of marketers shows the majority are likely to keep marketing spend level across all...333 responses. A total of 4,300 clients on FindGood's database of companies that use marketing ... marketing spend for the financial year has risen slightly for the first time since 2008/09 and marketing ... and respondents are primarily marketing directors/budget decision makers, selected to ensure data provides ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters