25 May 2012
| by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May).
It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
24 May 2012
| by Our Parliamentary correspondent
The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people.
Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...
24 May 2012
| by John Tylee
:
Creative services
Direct marketing
Digital media
Events
PR ...
communications, at a meeting on Monday attended by more than 700 senior figures from marketing communication ...
, covering creative services, DM, digital media, events and PR, will come into force in October. The other ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
was appointed by the Eden Project to handle media planning and buying.
It has booked the ad onto digital TV ...
marketing director at the Eden Project, said: "We re delighted with the way UM and McCann embraced our brief ...
22 May 2012
| by Maisie McCabe
marketing activities....for agencies to provide creative services and delivery and execution services (including direct marketing and digital media) in July. Appointments for both will be made in October 2012.
In September, the Government will tender for its second framework including market research, communications planning ...
15 May 2012
| by Loulla-Mae Eleftheriou-Smith
The campaign, created by CHI Partners on a pro-bono basis, is called 'Tomorrow' and features press, outdoor and digital activity. It launches next week.
The charity works with 13-30 year olds who have struggled with school, been in care, are long-term unemployed or have been in trouble ...
11 May 2012
| by Ben Hall
Newman' by INITIALS Marketing
4,354 shares this week
All time: 47,408 shares ...
10 May 2012
| by Sara Kimberley
The NHS Blood and Transplant service has appointed Rapier to handle its direct marketing account....direct marketing. Abbott Mead Vickers BBDO handles brand advertising.
Rapier's appointment follows a boost in NHSBT's marketing activity. Last month, the service launched a radio and online appeal ...
10 May 2012
| by Sara Kimberley
WCRS was appointed to the business after a review that began last month and was handled by HMRC's internal marketing team. The pitch used the GPS process after the closure of COI in March.
The agency ...
.
Simon Vessey, the head of marketing at HMRC, said: "WCRS delivered an outstanding presentation and we ...
10 May 2012
| by Maisie McCabe
since the Government slashed marketing spend after the General Election in May 2010.
The most recent ...
-based marketing campaigns that help improve road safety." ...