, its sponsorship of London 2012 has not been without a hitch. An Omega digital clock built ...
WPP-owned database marketing company KBM Group has acquired a majority stake in France...Predictys specialises in digital data and campaign technology, and its database includes ... with direct marketing services. Predictys' revenues for the year ended 31 December were 3.36m ( 2.68m) with gross assets of 3.09m ( 2.47m). The investment is part of WPP's strategy to strengthen its digital ...
London and will run on the channel until mid-July. Nick Rawlings, commercial and marketing director ...
and John Lewis marketer Gill Barr as its group marketing director. Leo Burnett was unavailable ...
Maxus is the incumbent on the offline media planning and buying business, while a roster of digital agencies including Harvest look after online planning and buying. It is understood that Experian's procurement department is leading the process and that the company is looking to consolidate its ...
, which is part of The Mission Marketing Group and has clients including WKD and Domino's. Before ...
Guinness is seeking a shop to handle its digital and direct accounts as it looks to consolidate its...The Diageo-owned brand has contacted agencies directly about the review. The appointed agency is expected to work on digital and direct activity across the region, including in the UK. TMW currently handles the Guinness UK digital and direct business. Abbott Mead Vickers BBDO, the brand's global ...
Vanessa Clifford, the head of press at Mindshare, is joining the national press marketing body...Her appointment to the new role, which involves overseeing the organisation's relationships with media agencies and advertisers, follows the decision to rebrand from its former name of the Newspaper Marketing Agency earlier this week. Clifford will report to Rufus Olins, the chief executive of Newsworks ...
: Creative services Direct marketing Digital media Events PR ... communications, at a meeting on Monday attended by more than 700 senior figures from marketing communication ... , covering creative services, DM, digital media, events and PR, will come into force in October. The other ...
2009 and added the digital and social media business last year. Grey was subsequently appointed to handle the 2 million advertising and digital account for the Jordans brand, which was previously ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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