10 Nov 2011
| by Sheree Hellier, Institute of Direct and Digital Marketing
and Digital Marketing since we launched the first ever IDM Diploma in 1986. We may not be publishers, but our ...
with them.
It's the same with direct marketing, a profession that has been gathering, analysing ...
. Successful publishers are transforming their content creation approaches (think apps, think iPad). Digital ...
26 Jan 2007
| by James Livesley
Digital Marketing Group, the owner of marketing firms Dig for Fire and HSM, has acquired digital...and Jamie Riddell, is primarily a digital direct marketing agency and has offices in Ipswich, London ...
engine marketing, customer relationship marketing and digital direct marketing consulting. Unaudited ...
, such as digital interactive agency Inbox and direct marketing specialists Dig for Fire. ...
04 Apr 2011
| by Sara Kimberley
Ben Langdon, chief executive and founder of Digital Marketing Group (DMG), has resigned...created the UK's largest digital marketing agency. It's taken him nearly six years of his life. He ...
, intellect, drive and commitment. Without him we would not have built Digital Marketing Group".
Langdon said: "I've done what I aimed to do, which was build the UK's largest digital marketing business. We ...
23 Nov 2010
| by Daniel Farey-Jones
Revenue and pre-tax profits have dropped at Digital Marketing Group, with chief executive Ben...Digital Marketing Group owns the 20:20 agency brand and operates in e-commerce and data services, which it said was still waiting for a recovery in financial services.
The company's results ...
uncertainty within our market sector which is delaying our return to significant growth. We are managing our ...
02 Dec 2008
| by Staff
is not how much budget to spend on digital, but where to spend it. A survey of 100 leading marketers.... Nearly 60% of marketers plan to increase the money spent on digital marketing campaigns next year ...
of their marketing spend on digital, it found. It also found 89% of marketers plan to spend more or the same of their budgets on affiliate marketing next year. ...
15 Dec 2011
| by Sara Kimberley
WPP's global digital marketing agency VML has acquired a majority stake in Qais Consulting.... It offers digital and marketing strategy, user experience, technology development, research and analytics, mobile and channel management, social media, search marketing, online advertising, and media management ...
with also join US-based digital agency, whose clients include Colgate-Palmolive, Dell, English Premier ...
28 Jul 2008
| by Ben Bold
LONDON - Digital Marketing Group has poached Guy Harris, DMS managing director, to take on the role...the group's outbound telemarketing, digital and data specialist HSM and digital creative agency Hyperlaunch. Harris has a solid background in marketing and driving new business. His career has seen him work at agencies including Euro RSCG, Brann and Ogilvy Mather and Lowe Direct in New York. Ben Langdon, Digital ...
28 Feb 2011
| by Maisie McCabe
The Advertising Standards Authority will extend its remit to cover marketing claims made on company..., popup ads and paid search. It will now also be able to regulate non-paid marketing online.
All UK ...
.
Since 2008 the ASA has received more than 4,500 complaints about non-paid-for marketing on the internet ...
" as trusted marketing communications are more likely to work and deliver value.
The ASA can enforce ...
07 Feb 2011
| by Ed Owen
Integrated agency Chemistry is to open what it claims is the UK's first digital shopper marketing...Chemistry Shopper will develop digital shopping strategies to mould consumer behaviour in-store.
It will also build brands through personal relevance, using a raft of digital media, from social networks, mobile apps and tags, e-vouchers, m-commerce, location-based marketing , QR codes and digital point ...
05 Feb 2010
| by Staff
rounds up this week's people moves in advertising, digital, marketing and media....restructure of its strategic offering. ( Campaign ) Digital Iain Tait , the founding partner of digital ...
, is set to leave the role in June. ( Marketing ) Marketing Beer giant Molson Coors has appointed Muller UK marketer Chris McDonough to the position of marketing director. ( Marketing ) Toyota ...