21 Jun 2001
LONDON - ITV Digital has hired Cake to handle the launch and ongoing consumer PR work for new pay...The station, which launches in August this year, will be available to terrestrial digital subscribers through what is currently the ON digital network, to be rebranded as ITV Digital next month. The account was awarded on the back of the work the agency has previously undertaken for the digital network ...
30 Apr 1999
| by JULIETTE GARSIDE
Interactive digital broadcaster Open has chosen Consolidated
Communications to handle consumer PR...Interactive digital broadcaster Open has chosen Consolidated
Communications to handle consumer PR for the launch of its digital
satellite TV service (PR Week, 26 March). Open s previous consumer
agency was Bell Pottinger Good Relations. Bell Pottinger Consultants and
Financial continue to handle ...
20 Jun 2001
| by Holly Williams
LONDON - Citigate Dewe Rogerson has lost marketing and communications manager Jemma Smith after...Smith joined last September as the agency's first dedicated in-house PR and marketing chief ...
of the firm's financial PR advisers. A three-strong marketing and communications team will support Walker ...
to co-ordinate the company's marketing and communications activities. We are a 200-person company ...
15 May 1998
| by ROBERT GRAY
The book market in the UK is finally waking up, just as its US
cousins are plotting their invasion....The book market in the UK is finally waking up, just as its US
cousins are plotting ...
s and Dillons and the
creation of the HMV Media Group, with a market share of around 18 per
cent. The deal ...
Border s main US rival Barnes and Noble,
which is keen to enter the UK market. Barnes and Noble ...
14 Apr 2000
| by JENNIFER WHITEHEAD
Newcastle s Karol Marketing has won the consumer and trade account
for Hush Puppies and Harley...Newcastle s Karol Marketing has won the consumer and trade account
for Hush Puppies and Harley-Davidson Footwear. The appointment was made
following a four-way competitive pitch. MD Stefan Lepkowski will run the
account, reporting to Rachel Miranda, marketing manager for both brands.
...
16 Jul 1999
| by SIMON ELLERY
Salisbury District Council has ended a three-month search for its
first marketing...Salisbury District Council has ended a three-month search for its
first marketing ...
Multitone, where
she was marketing communications head. The council created the post (PR
Week, 9 April ...
communications strategy and advise on the marketing and
branding of the council. Reporting to the council ...
16 May 1997
| by DANNY ROGERS
Look after the whole and the parts take care of themselves is the
latest marketing philosophy...Look after the whole and the parts take care of themselves is the
latest marketing philosophy ...
for
decades, but corporate branding is a relatively new phenomenon.
The marketing of a company s products and services have traditionally
been kept separate from the marketing of its corporate image ...
20 Jul 2001
Department store Selfridges has taken on James Bidwell as marketing
director with a remit to oversee PR.
He replaces Nick Cross, who has left to join internet bank Egg as
marketing director.
Bidwell has been briefed to manage brand marketing and creative
services, under which PR falls ...
07 Mar 1997
| by LEXIE GODDARD
.
The move is the next step in Sear s wide-ranging review of marketing
arrangements which was kicked off last year by marketing consultant
Simon Gulliford.
He has already cut the number of market ...
11 Jun 1999
| by ED SHELTON
finance market
has undergone significant structural change with the demise of PEPs and
the launch ...