07 Dec 2007
| by Staff
SEOUL - LG Electronics is expected to select Publicis Modem to handle its global digital marketing
20 Nov 2009
| by Fiona Ramsay
LONDON - O2 is reviewing its digital marketing account, currently held by Agency Republic....covers strategic digital planning, social media requirements, creative development, website builds across ...
30 Jul 2004
| by Claire Billings
Powergen, the energy supplier, is reviewing its £10 million direct and digital marketing accounts.
27 Jan 2006
| by Larissa Bannister
British Gas has begun a search for an agency to review its digital marketing efforts and overhaul...at the usability and design of the site. The move marks the first time British Gas has sought a lead digital
agency since it dropped Tribal DDB in July 2004 and moved its digital
marketing in-house. Since then ...
Mackenzie joined as the director
of brand marketing, replacing Nick Smith, in September. Energy companies ...
24 Nov 2009
| by Fiona Ramsay
LONDON - O2 is reviewing its £10m digital marketing account, which is held by Agency Republic....;
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The mobile operator has invested heavily in digital marketing ...
process through ISBA. The agency's digital acquisition work for the mobile operator accounts for about a quarter of its pre-pay and contract sales. Separately, O2 has launched a user-generated online marketing ...
18 Apr 2008
| by Ed Kemp
and digital marketing account....The agency was hired following a competitive pitch process managed by the MCCA. The account moves from Proximity London, which had handled B2B communications, and MBA, which had managed consumer marketing. AIS will take over the business on 1 July. The brief is expected to include activity surrounding ...
27 Jan 2006
| by by Larissa Bannister
LONDON - British Gas has begun a search for an agency to review its digital marketing efforts...at the usability and design of the site.
The move marks the first time British Gas has sought a lead digital agency since it dropped Tribal DDB in July 2004 and moved its digital marketing in-house. Since then ...
Mackenzie joined as the director of brand marketing, replacing Nick Smith, in September.
Energy companies ...
05 Dec 2007
| by Darren Davidson
and first global digital marketing partner....It is understood that two Publicis agencies -- Publicis Modem, the network s digital unit, and MediaVest, its media planning and buying agency -- are in the running for the digital and media accounts ...
this year, LG awarded a global project for its digital display business to a joint team from Agency ...
22 Aug 2007
| by Alex Donohue
LONDON - Digital marketing agency AKQA has acquired search engine marketing firm SearchRev...marketing campaigns, and has offices across the US, Central America and the UK. Ajaz Ahmed, chairman ...
profits by an average of 52%. SearchRev is clearly the performance leader in search engine marketing technology, and this acquisition is our first step in creating the next generation agency for the digital age. ...
20 Feb 2008
| by Nikki Sandison
to deliver targeted digital marketing and advertising....multiple channels, while assuring control, brand protection and mass market level revenues for carriers ...
unwelcome brand messages to a consumer, the real potential lies in the targeting and delivery of marketing ...
for the complete mobile marketing value chain; from an understanding of today s mobile subscriber, through ...