10 Feb 2012
| by Daniel Farey-Jones
. The circulation increase may have a lot to do with its latest television campaign, launched on 9 January ...
43,315 bulk copies). The Guardian, which is due to run a campaign at the end of this month, has been ...
,180.
The publisher of The Guardian claimed its product should not be compared with the i. A Guardian News Media ...
10 Feb 2012
| by Ben Hall
continue to increase its presence in the digital space and focus on consumer support. "People used to go ...
on digital channels.
Audi will be focusing on making its online experience more intuitive, supporting ...
10 Feb 2012
| by Will Harris
's no longer a trade-off between youthful and experienced marketers, but between analogue and digital marketers ...
and SEO and you do, then your career will probably outlast his. Become a digital expert: no one cares how ...
10 Feb 2012
| by John Reynolds
campaign....The value-led campaign, created in-house, makes use of Betfair's new strapline, 'Don t Settle for Less', which is being rolled out across TV, print and online.
The campaign marks the first time ...
campaign delivering the clear fact to both existing and potential customers, that Betfair offers far better ...
10 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Page to promote the country as a holiday destination, as part of a major integrated campaign, kicking off with a social media push.
Follow John Reynolds on Twitter @johnreynolds10
...
10 Feb 2012
| by Sara Kimberley
Foxy Bingo, the Cashcade-owned online bingo website, is launching a revealing ad campaign featuring
10 Feb 2012
| by Daniel Farey-Jones
industry leading campaigns for our existing and prospective clients."
Thorne joined Rapp in 2007 ...
and CDP.
They won a DMA gold for their work on the charity IFAW and a Campaign Big award for a child-marriage campaign for Unicef.
Thorne said: "We wanted the freedom and agility a smaller agency provides ...
10 Feb 2012
| by Alex Brownsell
-the-line campaigns and an increased focus on the digital customer journey. He observes that, while car-buyers could ...
campaign, for the marque's A6 Avant model, depicted a world inhabited by a metallic Audi hummingbird ...
. BBH has done fantastic work for decades, but we need to ensure that our campaigns are fresh, move ...
10 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
first TV campaign in 12 months to promote its Performax Intense condom, while Mates owner Ansell ...
responsible brand, she says, is ensuring Ann Summers' campaigns are highly targeted at the right people ...
campaign pulled last year, not for the creative, but simply because we were advertising the category ...
10 Feb 2012
| by Sarah Shearman
that online display and social media are most integrated with search in campaigns, at 65% and 62% respectively ...
The IAB surveyed 123 marketers and digital marketers from top 200 advertisers in the UK, between ...
awareness as their primary objective.
Nearly two thirds of the ones which integrate search into campaigns ...