28 May 2012
| by Sarah Shearman
two months ago, following the restructure.
Irving told Media Week in September last year, "We ...
28 May 2012
| by Loulla-Mae Eleftheriou-Smith
by negotiating content sponsorships with media giants Viacom and News Corporation, which will help it connect...opera, but now we are doing it in the digital space."
Last week, Unilever s global brand development ...
28 May 2012
| by John Reynolds
Digital advertising revenues at Associated Newspapers will exceed print advertising revenues...in digital revenues will offset print media within five years."
National newspaper publishers are struggling to offset the decline in print media and a tough print advertising market with digital revenues ...
The digital revenues will come from MailOnline, Metro.co.uk, its digital recruitment group ...
28 May 2012
| by Maisie McCabe
, mobile and digital TV.
The commentary complements Absolute Radio s previously-announced Currys and PC ...
'll have an amazing insight and will give his views in his brilliantly unique way."
UTV Media's TalkSport will be broadcasting all 31 Uefa Euro 2012 games live on its national AM licence, on digital ...
28 May 2012
| by Sara Luker
Yesterday, Hertfordshire police kept hundreds of protesters from campaign group Take the Flour Back away from a field where genetically modified wheat is being tested by the Rothamsted Research ...
Council (BBSRC) has also questioned the campaigners aggressive style of protest. BBSRC chief executive ...
28 May 2012
| by Matthew Chapman
Bookmaker William Hill is running a 'Back Your Pride and Joy' campaign with a free bet...certificate.
Former England goalkeeper Chris Kirkland and his father Eddie are backing the campaign, having ...
28 May 2012
| by John Stoneman and Denise Turner
, InMobi, and Denise Turner, head of intelligence, MPG Media Contacts....devices are viewed all together as just another digital channel. However, savvy media planners ...
network of Havas Digital, recently compiled a piece of global research with the explicit goal ...
and media planners to better reach audiences and gain insight into the role that these devices play ...
28 May 2012
| by Carl White and Nick Stringer
Two messages come ringing through from the recent independent study by Kantar Media exploring UK ...
for.
However, a lack of understanding among consumers could hold back the digital marketing sector ...
that to receive digital services at little or no cost, companies need to be able to access information about ...
25 May 2012
| by Hannah Crown
office, a national media relations campaign focusing on brand awareness and a regional strand publicising ...
25 May 2012
| by Matt Cartmell
on whether criticism on social media channels was taken too seriously. The majority (82%) believed discussions in social media channels could indeed impact on a company s overall reputation, but opinions were ...
in social media channels was taken too seriously and 46% disagreed. Council members indicated that they were ...