29 May 2012
| by Daniel Farey-Jones
after Aviva consolidated its consumer-facing digital advertising account with Dare .
Follow Daniel ...
28 May 2012
| by Alex Brownsell
Barclaycard is rolling out its first TV ad campaign in over a year to promote its PayTag technology...The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising ...
'.
The ad features mobile phones discussing what they are used for by their owners and follows campaigns such as 'Waterslide' and 'Rollercoaster' .
The TV ad will be supported with print, outdoor, in-store and digital ...
25 May 2012
| by Daniel Farey-Jones
at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....Fold7 as its head of planning. ( Campaign )
WPP has appointed Deborah Kerr to oversee Team News , its new agency unit that launched to service the News International business. ( Campaign ...
to be confidential and ongoing. ( Campaign )
Phil Lind , acting creative director at Channel 4 , has been ...
24 May 2012
| by Katherine Levy
million media planning and buying account....is expected to repitch.
Maxus won the account from Media Campaign Services in February 2010 ...
Maxus is the incumbent on the offline media planning and buying business, while a roster of digital agencies including Harvest look after online planning and buying.
It is understood ...
24 May 2012
| by Anne Cassidy
, including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won ...
captured the global media account after a 2009 pitch for the business against the Publicis-owned Zed Media.
Zurich s most recent major TV campaign in the UK featured two animated figures wearing the brand logo ...
23 May 2012
| by Helen Edwards, PPA Business columnist of the year
everything it had at the final showdown: the best creative talent, the most original media planning ...
.
LondonLovesBusiness , a digital newspaper for the City, learned from a high-profile source that businesspeople from ...
22 May 2012
The aim of the campaign is to relaunch Aviva s "stress free" home insurance. ...
22 May 2012
| by Daniel Farey-Jones
markets, it s also utilising technology the internet and social media - to very good effect. "The ...
18 May 2012
| by John Owens
+Knowlton Strategies . Fleishman-Hillard also recently won the PR and social media account with Symington s foods ...
17 May 2012
| by Sara Kimberley
Investec has appointed Partners Andrews Aldridge to handle the direct, digital and social media
to remove filters
