29 May 2012
| by Sara Luker
New Media Age editor Justin Pearse is making a move to PR by joining Bite Communications....it the perfect next step after 15 years covering digital media marketing and technology as a journalist.' During his time at New Media Age Pearse oversaw the title s move to become a digital-only publication ...
Pearse, who has been at New Media Age for the past 12 years, will join Bite as its head ...
29 May 2012
| by John Reynolds
intended", to support its new cooked ham variant in a marketing campaign that will focus on the brand...The campaign will launch on June 4 and centre on a TV ad created by Quiet Storm. It will be accompanied by outdoor advertising.
The ad features a young male farmer strolling naked through a rural ...
-changing for the ham market."
In addition to the TV ad, the campaign will feature a sampling campaign running across ...
29 May 2012
| by Daniel Farey-Jones
follows that of You Your Wedding and Prima Baby Pregnancy to Immediate Media in January , and She ...
titles and digital expansion".
Kelsey Publishing, a family-owned business based in Kent, publishes ...
titles from IPC Media including MiniWorld, Ships Monthly, Cage Aviary Birds, Park Home Holiday ...
29 May 2012
| by Maisie McCabe
director at Channel 4; Simon Cox, vice-president, Turner Media Innovations; Jeremy Tester, director of brand strategy and communication, Sky Media, and Kelly Williams, group commercial sales director, ITV ...
29 May 2012
| by John Reynolds
to air in the UK in the coming weeks and will run alongside social media activity on Twitter, using the hashtag #startmeup.
The campaign was filmed at five different locations in South Florida in the US ...
, its sponsorship of London 2012 has not been without a hitch.
An Omega digital clock built ...
29 May 2012
| by Nick Batten
IPC Media has unveiled plans to stage Woman's Weekly Live! The Creative Stitches & Hobbycrafts Show
29 May 2012
| by Nick Batten
's digital agency Essence, said: "We feel that this is the perfect environment to showcase the steps forward ...
will love."
The launch of Marie Claire's smartphone app adds to the brand's existing digital offering ...
29 May 2012
| by Nick Batten
: "Digicave and Timeslice Films are proud to introduce a first in media content creation.
"A milestone ...
29 May 2012
| by Matthew Chapman
-based digital data agency Predictys SAS....Predictys specialises in digital data and campaign technology, and its database includes ...
) with gross assets of 3.09m ( 2.47m).
The investment is part of WPP's strategy to strengthen its digital media and data capabilities.
WPP's digital revenues of $4.8bn ( 3.1bn) currently represent more than ...
29 May 2012
| by Maisie McCabe
Channel 4 has signed a partnership with Bauer Media that involves Heat magazine editor Lucie Cave...spirit".
Lucy Banks, executive creative director of Bauer Media, said: "This campaign allows us to use ...
For the interactive shows, which will be produced by Channel 4 and Bauer Media's joint venture Box ...
treatment will be 'Hollyoaks' at 6.30pm on Friday 8 June. A spokesman for Bauer Media said the other two ...