its 2 million media planning and buying account. The agency won the pitch against the incumbent, Mike Colling Company, All Response Media and Rapp. ...
Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account....Papa John's. The company's investment in direct and digital channels follows a recent statement ... media, adopting platforms such as Facebook and Twitter to drive business at a local level. Last year ...
Cavers will head up the creative team and play a key role in linking Lateral's data and insight teams with the creative process and ensuring an exceptional standard of highly targeted, consistent, creative execution across all relevant media channels. Lateral's clients include BT, Audi, Sky, HSBC ...
as senior digital art director and Laura Buckenham, who has worked at agencies including DDB and Rapier, has been hired as a copywriter. Other hires include writer Laurence Bushell and digital designer Thomas ...
across outdoor, press, digital, radio and London Underground, until 8 April. Media planning is being ...
Citroen has invested in a direct mail campaign, designed with a personalised digital dimension...,000 going to dealerships. Smartphone users will be able to activate the digital watermark using a special app, developed by Digital Space. Once the app is triggered, customers will be invited to call ... are particularly keen to engage with customers and build themselves into a lifestyle. "Social media ...
The 'Life Changing' campaign, created by Abbott Mead Vickers BBDO, will run across TV, press and digital and at 29,000 point-of-sale outlets, with media planning by MPG and buying by OMD. The ads are designed to showcase some of the 370,000 good causes the lottery funds, 70% of which receive grants of 10 ...
Plan UK, the global children's charity, is to use facial recognition technology on a digital.... The campaign includes digital, social media and PR activity, with the ad available on video-on-demand channels ... with the help of Clear Channel's creative solutions team Create, digital signage company 3D Exposure, and specialist outdoor media company Curb Media. The technology determines whether a man or a woman ...
Domino's Pizza has kicked off a review of its digital and direct marketing account. The UK...the review for the digital and below-the-line work will impact on this relationship. Simon Wallis ... . A large proportion of Domino's marketing budget is spent on digital advertising, with nearly half ... marketing agency Somo. Domino's is also a heavy adopter of social media, using platforms such as Facebook ...
marketing, meanwhile, is handled by TMW and Gyro. The umbrella brand consolidated its 80 million media ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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