Mindshare is believed to have retained the US portion of Unilever's £3bn global media...account in the US, according to AdAge . The global review of media planning and buying was called in December by Luis Di Como, senior vice-president of global media at Unilever. Mindshare currently holds ... for Life, and our determination to continue leading in the digital marketing space, also drive us to ensure ...
push at the start of the year with a TV ad and social media campaign to get couples "in-sync". It is also looking to enhance its global digital presence and is currently searching for a digital agency ...
AkzoNobel has appointed Glue Isobar to handle its digital creative account across its portfolio...The Aegis-owned digital agency will work across the Dulux, Polycell, Cuprinol and Hammerite brands. In addition to developing digital campaigns for the group in the UK, Glue Isobar will be responsible for the global redevelopment of dulux.co.uk. The agency will be responsible for delivering digital strategy ...
of society". The ASA is the independent regulator of ads across all media in the UK, and works in co-operation with advertisers, agencies and media owners who are committed to observing the Advertising Codes. Follow Arif ...
by a digital campaign, which went live yesterday (17 April), fronted by Dawn French. The UK ...
Lean Mean Fighting Machine has created a roulette-style digital game for Unilever's bleach brand...digital agency of record for its Domestos bleach brand in October last year, following the launch of its ...
Ronni Ancona as part of a cold and flu campaign . The campaign runs across TV, digital, experiential ... , with media planning and buying handled by Mindshare. Follow Loulla-Mae Eleftheriou-Smith on Twitter ...
media to receive a significant upwards revision in Zenith's forecast, with growth of 1.7% instead ...
Outdoor Media Centre (OMC)....The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile and direct mail. The study was commissioned by the Outdoor Media Centre in response to last June's Bailey ...
and online, including additional creative on Google's YouTube and Facebook. Media planning and buying across ... : David Cadji-Newby Agency Producer: Nicole Saganice Media Agency: Mindshare Europe Production Company ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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