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Warner Music Group is reviewing its pan-European digital media account....separately, with PHD working on the UK business. A tie-up of digital media across Warner Music Group ... . It is unclear how this will impact on its current media agency relationships, which are handled locally. Warner Music Group's UK media account is held by ZenithOptimedia, but the music company is understood to use ...
Esure, the internet and phone-based insurance company, is conducting a review of its digital media...The insurer is reviewing all digital media planning and buying as well as its search strategies across brands and products including esure, First Alternative, Halifax Car Insurance and the female ... 's arrangement with its digital agency, The Unit, which creates banners and marketing activity using online ...
Hotel group Hyatt has appointed PHD to handle its digital media planning and buying globally after...The pitch included a mix of large holding company brands, as well as independent online marketing companies. Hyatt currently handles most of its international digital marketing from its Chicago headquarters, but decided to decentralise and consolidate duties in one agency. PHD was already the digital ...
WPP's Maxus has won the digital media account for the Woodland Trust, the conservation charity...Maxus was appointed after a competitive pitch against three undisclosed, digital-focused agencies ... are delighted to have appointed Maxus. They really impressed us with their market-leading digital technology and their passion for our cause." Tim Irwin, Maxus managing director, said: "Our digital resource is so strong ...
.5 million digital media business to the agency's responsibilities....will cover digital strategy, buying and social media across Sony's range of electronics products ... that saw the agency plan both online and offline media. The UK media consolidation follows Sony's recent ...
media, search and analytics division to handle its pan-European digital media account....media, search and analytics. It will be the first time the agency has worked with the company, which ... , such as company directors, through websites including FT.com. The account will be headed by a former media director at Zed Media, Neil Easton, who is the division's new head of media and search in the UK ...
London - Mediabrands, the Interpublic media unit, has appointed Quentin George as its chief digital...George, who currently works for the IPG network Universal McCann as global lead, digital media ... for Mediabrands in the digital space. In addition, George, previously a senior vice-president of Avenue A/Razorfish in the US, will continue in his role leading Universal's digital activity. Mediabrands' digital assets ...
online display media planning and buying account....The media company is expected to invite agencies to pitch for the business following differences with its incumbent. Sky appointed i-level to work across its online media business in May 2005, with a ... . Sky s online spend has increased as a result of its battle for subscribers with Virgin Media ...
LONDON - Media Planning Group's digital division Media Contacts has won the £8m digital media...media networks to win the account. Media Contacts will handle all online activity including search ... . Media agencies Adventis Colman and Brand Links have previously handled E*Trade s UK business. Adriana Aguerrebere, international marketing senior manager, said: We are excited to partner with Media Contacts ...
According to the IPA Digital Media Owners Survey, companies such as Microsoft and Bebo provide...of digital media owners who provided good or excellent service at all levels on the fingers of one hand ... them down. We find digital media owners with a print background often try to apply offline practices ... , Zed Media The answer is "no", especially in comparison with digital media owners' offline ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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