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NEW MEDIA: New Swinton site will personalise home insurance

Insurance company Swinton has launched its first ever web site, with a section enabling applicants to register details of their house contents room by room.

Capital One reviews digital media account

LONDON - Credit card company Capital One is reviewing its £7m digital media planning and buying...works with Starcom Digital. Starcom UK holds the offline media planning and buying account for Capital ... digital media planning and buying account in the UK in a pitch against WPP-owned MediaCom, following the advertiser's decision to centralise the work into one agency. Previously P G's digital media buying ...

Esure kicks off digital media agency review

Esure, the internet and phone-based insurance company, is conducting a review of its digital media...The insurer is reviewing all digital media planning and buying as well as its search strategies across brands and products including esure, First Alternative, Halifax Car Insurance and the female ... 's arrangement with its digital agency, The Unit, which creates banners and marketing activity using online ...

E*Trade awards £8m digital media account

LONDON - Media Planning Group's digital division Media Contacts has won the £8m digital media...media networks to win the account. Media Contacts will handle all online activity including search ... . Media agencies Adventis Colman and Brand Links have previously handled E*Trade s UK business. Adriana Aguerrebere, international marketing senior manager, said: We are excited to partner with Media Contacts ...

Insurer awards digital media to iProspect and Carat

Aegis Media's iProspect and Carat have been awarded the search and digital media business...Esure called the review of its digital media business, which had been held by Equimedia since ... across affiliate marketing, social media, analytics, paid and natural search as well as conversation ... the digital marketing space." Ben Wood, managing director of iProspect, said: "This win shows the depth ...

The Week: Digital Reviews - HBOS seeks digital shop

HBOS has called a review of its digital media and search accounts for its international divisions

Abbey and mOne part company half-way through £8m contract

LONDON - Abbey is considering appointing a new digital media agency after ending its contract...The account is worth £8m and provides digital media and search activity for the Abbey brand ... . The decision comes three months after Abbey switched its £26m media account out of MindShare into Carat ... for its input in developing our digital communications strategy". Abbey has not appointed a replacement ...

The Week: Media news - ECI seals ILG Digital buyout

The private equity company ECI has completed its buyout of the digital media company ILG Digital

I-level pens private equity deal

UK's largest independent digital media agency prepares to sell majority stake to ECI investment...ILG Digital, the parent company of i-level, is close to signing a deal to sell a majority stake ... services, consumer and leisure and manufacturing. I-level, the UK's largest independent media agency, has ... . The results followed a successful 2005 that saw the agency win the online media planning and buying accounts ...

Profero scoops MyLotto24's £4.2m digital account

Profero to handle its £4.2m digital media account....Profero won the pitch against five other shortlisted digital agencies and will be responsible for all online media planning and buying duties for MyLotto24 in the UK. MyLotto24.co.uk offers bets ... potential is enormous and we are really looking forward to using our performance media expertise to drive ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.