11 May 2005
| by Ben Carter
Camelot has embarked on a review of its £3m digital media business, currently held by Tribal DDB...Digital.
The decision to review comes just three months after Camelot handed Tribal the online creative ...
a pitch, having held the media business for the past four years.
Media Contacts has also been used by Camelot for online media planning.
Camelot said it was holding a pitch because ...
13 May 2005
| by by Kate Nicholson
LONDON - BSkyB has appointed i-level to handle its digital media with a brief to drive sales of Sky...I-level replaces the incumbent agency, Media Contacts, which has held the account since July 2002.
Dawn Whittaker, Sky's head of internet marketing, said: "Sky.com is a highly cost-effective channel ...
to BSkyB's communications arrangements. It moved its media planning and buying from Universal McCann ...
22 Oct 2007
| by Daniel Farey-Jones
LONDON - Virgin Media is believed to have awarded its £12m digital media planning and buying...managing director of marketing at Virgin Media, is believed to have taken the decision to move the digital ...
Manning Gottlieb OMD is understood to have won the digital account after pitching against Starcom, which had held the digital account since last year. The Omnicom-owned group was handed the majority ...
05 Dec 2007
| by Darren Davidson
LONDON - LG Electronics has kicked off a search for its first worldwide media agency network...It is understood that two Publicis agencies -- Publicis Modem, the network s digital unit, and MediaVest, its media planning and buying agency -- are in the running for the digital and media accounts ...
; digital media; and audio and digital appliances. The divisions cover a range of products from mobile ...
08 Aug 2005
| by by Staff
LONDON - Channel 4 has appointed Profero to handle its digital media planning and buying....for new media.
The agency will be responsible for the online media for Channel 4, E4, FilmFour and More4, as well as the promotion of all Channel 4's new-media content and services.
New media, previously handled by OMD Digital on an ad-hoc basis, has become an integral part of Channel 4's strategy ...
03 Oct 2008
| by Staff
LONDON - McCann Erickson Communication House, Manchester, has been appointed digital media agency...and Garden Bird Supplies. Sharon Palmer, head of online media at MECH, said: "This is a great win for McCann's that demonstrates the strengths and capabilities of our digital offering. "Our knowledge of online retailing is getting stronger by the day and we are dedicated to helping Flying Brands capitalise digitally ...
16 Aug 2006
| by Ed Kemp
marketing budget for digital media....online
spend came a year ago, when Balderston spoke of its plan to embrace
digital media and gradually ...
The FMCG giant's associate director of UK media, Bernard Balderston,
confirmed that i-level would ...
on online marketing in the UK,
according to Nielsen Media Research, but now intends to boost its spend ...
22 Jun 2005
| by by Staff
LONDON - Channel 4 is looking to appoint a digital media agency as it embarks on an expansion...The broadcaster does not currently have a digital agency of record and the move comes as Channel 4 ramps up its online presence.
New media is a key part of Channel 4 chief executive Andy Duncan ...
of the non-commercial site was the latest in a flurry of new media activity from the channel. Duncan has ...
14 Jun 2006
| by by Mark Banham
sales division, to the new role of director of digital media....director of digital media and director of strategy. The BBC has been involved in a series of trials to deliver television to audiences through new digital platforms. Danker said: "New distribution platforms ...
and his knowledge of new-media distribution make him perfect to join this increasingly important area ...
02 Nov 2006
| by by Jennifer Whitehead
brands like MySpace and YouTube by appointing Mika Salmi to the role of president of global digital media....McGrath, chairman and CEO of MTV Networks.
She said: "Mika is a digital media veteran and he ...
-leading digital experience through interactivity and community in all media including video, music and games ...
community website popular with bloggers.
Before getting involved in new media, Finnish-born Salmi worked ...
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