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Bottlegreen, the soft drinks brand, is ramping up its digital activity as it looks to grow its...It has appointed digital specialist the BIO agency to relaunch and rebrand its website for the UK and international markets. Bottlegreen is looking to create a site to reflect its brand positioning as "easy to share, fun and good for you". The brand is also planning to roll out a social media campaign ...
LONDON - Aviva has completed the review of the £4m combined digital rosters for its Norwich Union...and GT. The agencies begin work on the business on 1 April. Both accounts had been with GT since late 2006, when it won the business following a pitch against AKQA and LBi. Digital work for the RAC will continue to be handled by Glue. The overhaul of the digital roster follows a review of the insurance brand ...
chairman of the independent digital agency Soup....said: I see joining a digital agency that is up there with the very best as the perfect re-entry point ... 2005, soon after its merger with the fellow Omnicom-owned agency TBWA\GGT, where he had held ... . Cornwell will not receive equity in Soup, which has offices in London and Norwich and has produced digital ...
LONDON - Customer publishing agency Sunday has acquired Goose Creative, a digital agency...at Sunday and will head up all digital projects within the agency. Toby Smeeton, managing director ... , combining both agencies' strong editorial and design creativity, with an excellent digital operation." ... are versed in web design and build, digital consultancy and integrated marketing, will move into Sunday ...
Lenovo, the Chinese computer giant which bought IBM's PC business, is seeking a digital agency...The company's global advertising is handled by Ogilvy & Mather, but it is now seeking a digital shop with which to work centrally. The decision follows the success of a viral campaign run by Lenovo. The activity, by Meme London, featured spoof video of a laboratory where technological developments, such as a ...
Spinnaker as its digital marketing agency with responsibility for its consumer database.
LONDON - Nik Margolis and Cameron Brewer, formerly of digital direct marketing firm Inbox Media...of direct and digital marketing campaigns for brands including Royal Mail, the BBC, NTL, Esure, Volkswagen ... digital and email are being abused with clients persisting to opt for low cost and high volume strategies ... treatment." The agency is in the process of signing clients, to be announced shortly. If you have ...
LONDON - Audrie Wells has left the Royal Mail to join digital marketing firm E
minority stake in the digital agency Underwired....remain the majority shareholders in the agency. Nohr said: "As the internet and other digital ... digital element into their communications." If you have an opinion on this or any other issue raised ...
strategic and digital agency, following a pitch against other undisclosed agencies....the headlines. TMW has been briefed with devising a campaign spanning direct and digital marketing, as well ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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