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LG Electronics is seeking a digital agency to boost its online activity in the UK....Circus.The deal was brokered by LG's media agency Starcom. ...
While other disciplines struggle in the tough economy, digital agencies are reaping the rewards.... The downturn has also led marketers to reassess their agency arrangements, many shifting digital work to their ad agency. However, Juliet Blackburn, head of digital at the AAR, has observed that, in some cases, 'while agencies can talk the talk, they have been unable to deliver a real understanding of digital ...
Unilever is on the hunt for a digital agency to create a global advertising campaign for its...The brand, which is marketed in the UK as Persil, has shortlisted Bartle Bogle Hegarty, Agency Republic and OgilvyOne to pitch for the global brief. It is looking for an agency to create digital ... -European Axe/Lynx business. BBH's Lynx digital win was seen as evidence that traditional creative agencies ...
Ricoh, the electronics manufacturer, is on the hunt for a digital agency to handle a pan
LONDON - Habitat, the home furnishings store, is looking for an agency to handle its international...from its advertising. Agencies will have to prove that they have relevant experience in retail ...
-service digital agency to build its online marketing efforts in the run-up to the 2008 and 2012 Olympic Games.
Spinnaker as its digital marketing agency with responsibility for its consumer database.
LONDON - Sony Computer Entertainment is understood to be looking for a digital agency to work...The computer games and console manufacturer has historically used a variety of digital agencies ... -European digital ad campaign for its first handheld gaming device, the PlayStation Portable, due to launch ... 's Revolution and Microsoft's Xbox 360. Andy Reynolds, the head of digital at Sony Computer Entertainment ...
LONDON - Peugeot Citroen is creating a digital agency roster for its two car marques as part...Future campaigns will be developed by agencies working across both brands. Previously, Citroen's digital work was handled by Syzygy, while Peugeot used Euro RSCG Interaction. The car group has doubled its digital investment over the past year. The multimillion-pound activity will include its first ...
Procter & Gamble has parted company with digital agency i-level as it looks to increase its...no longer be working on the company's Duracell, Oral-B and Gillette brands in the UK and that agencies would be sought to handle each brand. Sources suggest that P&G did not believe that the agency was big enough ... online spend came a year ago, when Balderston spoke of its plan to embrace digital media and gradually ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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