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Foster's 'smart/casual' by Adam & Eve

Foster's is launching the first-ever digital outdoor campaign that allows people to create...Created by Adam Eve, the campaign, to promote Foster s Gold, will run on digital bus shelters across the UK, and follows the recently launched "smart/casual" TV ads starring Holly Valance. The screen takes a photo of the participant's face, and allows them to choose from a digital wardrobe ...

Wrangler 'stunt' by Fred & Farid

Wrangler has launched new print and digital work for its ongoing 'We Are Animals' campaign.... The campaign includes a website created by Stink Digital , allowing users to view the shoot from ...

Adidas 'fast vs fast' by 180 Amsterdam and Riot

Adidas is kicking off its World Cup marketing activity with an ad starring world player of the year

Diesel 'Diesel Island' by Santo

Digital and Landia Films. The films' creative directors are Sebastian Wilhelm, Maximiliano Anselmo ...

Debenhams 'backstage' by JWT London

by print and digital activity. ...

Asics 'made of sport' 180 Amsterdam

TV, print and digital channels.

Nike 'Grid' by Wieden & Kennedy, AKQA and Mindshare

Nike has launched a digital campaign around its 'Nike Grid' interactive street game which allows

Levi's 'laundrette' by Bartle Bogle Hegarty

. It was also an early example of successful integrated marketing. Marvin Gaye s I Heard It Through ...

John Lewis 'For those who care about showing they care' by Adam & Eve

. It will be supported by catalogues, in store and online marketing, including a push on the retailer s social media ...

John Lewis 'spring' by Adam & Eve London

John Lewis is promoting its Spring fashion collection through a new digital, print and outdoor...The digital campaign plays on the tendency for spring to throw up unpredictable weather conditions by showcasing outfits that suits all extremities. Geo-climatic technology is used so that whenever a consumer goes online, the outfit that is shown in the banner ad is suitable for the current weather conditions ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.