Close-Up: My YouTube ad of the week - Heal the Bay
12 Nov 2010 | by George Nimeh, digital consultant
by length. And while the digital adage has it that nobody reads on the internet, people sure do watch a lot ...
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Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
Ideas can't be rushed through in digital, but with a little thought, idea and brand integrity can...Digital audiences are booming, measurability is keeping brands excited, the scope of digital creativity and platforms is exploding and budgets are up. On the face of it, digital could not be healthier. With innovations such as the iPhone, the iPad and 3D TV getting into the hands of consumers, digital won't stop ...
INTERACTIVE: Cerberus Digital Jukebox
30 May 1997 | by CHARLIE DOBRES, head of Lowe Digital
Not a new site, but definitely one deserving widespread acclaim.
Digital Essays: A question of talent
30 Jun 2006 | by Anne Davies, Euro RSCG 4D Digital
Any shortage of talent in digital is because agencies are looking in too limited a pool...It is time to put paid to this talk of a shortage of talent in the digital industry. If the temperature of digital recruitment is rising, then the thermometer gauge must be broken. Yes, industry growth has created unparalleled demand for digital talent. But that does not mean we do not have ...
Digital Essays: Let's measure up
29 Jun 2007 | by Kristin Berg, Euro RSCG 4D Digital
As all agencies are happily aware, digital adspend has rocketed in 2006 and its steady rise looks ... in the first quarter of the year. So, while the future is still looking rosy for digital marketers, I'd better ... to justify their increased investment? So far, digital campaigns have managed to avoid the rigorous pre ...
TV MONITOR: A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN
04 Apr 1997 | by JANE OSTLER, digital communications pla
Programme: Cutting Edge, the Dinner Party
INTERACTIVE: Official Royal Website
04 Apr 1997 | by JANE OSTLER, digital communications pla
In theory, this site symbolises the coming of age of the Internet in the UK, as did the appearance of the White House online in 1993 in the US.
INTERACTIVE: Microscope
04 Apr 1997 | by JANE OSTLER, digital communications pla
This e-zine, Microscope, is great for looking at creative and compelling US banner advertising. Microscope offers a little critique of the top banner ads. It s updated once a week and it s on my top ten list. Despite the limitations of banner sizes, it shows you can do interesting work and integrate...
INTERACTIVE: The Spice Shack
04 Apr 1997 | by JANE OSTLER, digital communications pla
If you re a fan, it s worth looking at the Spice Shack, one of the many unofficial Spice Girls sites. Its full of all the information you d ever need to know about the Girls, with audio downloads, pictures, an interactive quiz and links to other Spice resources. There s a regularly updated news section,...
INTERACTIVE: Beatrice’s Guide
04 Apr 1997 | by JANE OSTLER, digital communications pla
Beatrice s Guide is a joint venture between Yahoo and Women s Wire, and fills the gap between a search engine and a magazine neatly. Best of all, the whole site is written in an ironic tone that many Websites attempt, but fail at. The design is fresh and appealing, and the site has a definite personality...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
