Hearst Magazines offloads Coast and Psychologies after seven years
29 May 2012 | by Daniel Farey-Jones
titles and digital expansion". Kelsey Publishing, a family-owned business based in Kent, publishes ...
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New Media Age editor Justin Pearse to join Bite Communications
29 May 2012 | by Sara Luker
of innovation on 1 July. He said: 'Communications is changing dramatically as a discipline, driven by digital ... it the perfect next step after 15 years covering digital media marketing and technology as a journalist.' During his time at New Media Age Pearse oversaw the title s move to become a digital-only publication ...
Aviva appoints Bray Leino to B2B account
29 May 2012 | by Daniel Farey-Jones
after Aviva consolidated its consumer-facing digital advertising account with Dare . Follow Daniel ...
EBay Fashion sponsors Marie Claire app
29 May 2012 | by Nick Batten
's digital agency Essence, said: "We feel that this is the perfect environment to showcase the steps forward ... will love." The launch of Marie Claire's smartphone app adds to the brand's existing digital offering ...
Omega unveils Start Me Up Olympic drive
29 May 2012 | by John Reynolds
, its sponsorship of London 2012 has not been without a hitch. An Omega digital clock built ...
WPP buys into digital data agency Predictys SAS
29 May 2012 | by Matthew Chapman
-based digital data agency Predictys SAS....Predictys specialises in digital data and campaign technology, and its database includes ... ) with gross assets of 3.09m ( 2.47m). The investment is part of WPP's strategy to strengthen its digital media and data capabilities. WPP's digital revenues of $4.8bn ( 3.1bn) currently represent more than ...
LG Mobile launches One Direction competition on Twitter
29 May 2012 | by Matthew Chapman
this in mind we wanted to engage our target audience with an innovative and fun digital campaign that utilised ...
British Gas readies 'free swim' Olympic campaign
29 May 2012 | by Matthew Chapman
spot will be supported by press and digital activity. The free swims promotion will run until 30 ...
Hill+Knowlton Strategies brings in Nick Edell for digital role
29 May 2012 | by John Owens
the agency's digital offering....As head of digital studio, Edell will be responsible for developing digital content for all of H ... , where he was head of digital and managed a team of up to 20. During this time he led work ... developing client and project specific digital strategy around SEO, social and online media. Richard ...
Innocent tops the Social Brands 100
29 May 2012 | by Gordon MacMillan
. It naturally extended into digital and social media as the channels evolved.' Other brands that made the top ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
