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after Aviva consolidated its consumer-facing digital advertising account with Dare . Follow Daniel ...
Maxus is the incumbent on the offline media planning and buying business, while a roster of digital agencies including Harvest look after online planning and buying. It is understood that Experian's procurement department is leading the process and that the company is looking to consolidate its ...
first aired in 2009. The brand s advertising has been supported by DM, digital and experiential work ...
Investec has appointed Partners Andrews Aldridge to handle the direct, digital and social media
media planning and buying and lead digital duties. Anne Finucane, global strategy and marketing ...
The agency won the account after a pitch process handled by AAR. Other agencies competing for the business were Isobel, Johnny Fearless and St Luke's. Sources suggested that Orbis indicated in the pitch brief that it intends to spend 7 million across digital and traditional channels on building a new ...
LV=, the insurance brand, is holding a review of its digital marketing account, currently held...The appointed agency will be responsible for all of LV= s digital marketing services, including e-mail marketing, search engine optimisation, digital creative, social media and digital buying. LV=, which has ... . Harvest Digital intends to repitch for the business. The LV= media agency, Carat, and the brand ...
The Royal Bank of Scotland Group has consolidated its digital creative account for NatWest and its...The agency captured the account after a competitive pitch against RBS s digital roster agencies and will now handle all digital activity including display, mobile, apps, websites and e-mail for both ... the consolidated NatWest and RBS digital ad account in 2009 after a pitch. However, Glue will continue to work ...
Aegis Media's iProspect and Carat have been awarded the search and digital media business...Esure called the review of its digital media business, which had been held by Equimedia since 2008, in August 2011 . Carat holds the offline business, which was unaffected. It is understood ... the digital marketing space." Ben Wood, managing director of iProspect, said: "This win shows the depth ...
Aviva has appointed Dare to handle its consolidated digital advertising account....to consolidate into a single agency. Dare will now handle Aviva's consolidated digital account, also covering ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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