Agency concern over post-COI plan
24 May 2012 | by John Tylee
, covering creative services, DM, digital media, events and PR, will come into force in October. The other ... : Creative services Direct marketing Digital media Events PR ...
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Missing People asks viewers to pick up the phone
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May). It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
Big Jubilee Lunch project in TV push
23 May 2012 | by Loulla-Mae Eleftheriou-Smith
was appointed by the Eden Project to handle media planning and buying. It has booked the ad onto digital TV ...
Government readies £120m media buying review in marketing shake-up
22 May 2012 | by Maisie McCabe
and digital media) in July. Appointments for both will be made in October 2012. In September ...
Prince's Trust recruits entrepreneurs to inspire jobless youth
15 May 2012 | by Loulla-Mae Eleftheriou-Smith
The campaign, created by CHI Partners on a pro-bono basis, is called 'Tomorrow' and features press, outdoor and digital activity. It launches next week. The charity works with 13-30 year olds who have struggled with school, been in care, are long-term unemployed or have been in trouble ...
IPA's Creative Pioneers Challenge attracts 948 young minds
02 May 2012 | by Arif Durrani
to offer young people employment opportunities in the creative and digital media has resulted in 948...of the creative and digital industries. "With so many applicants keen to prove their can-do, can-code and can ... linked to digital content or platforms, but need commercial exposure and support). Of the applicants ... variety of roles as apprentices or paid interns in television and film production, gaming, digital ...
MAA calls clients 'unfair and greedy' over payment terms
19 Apr 2012 | by Ian Darby
by the Iris founder Ian Millner and represents 80 digital, direct and integrated agencies. Scott Knox ...
BT Infinity ad banned after Virgin Media complaint
18 Apr 2012 | by Emma Powell
The campaign consisted of TV, press and digital work by Abbott Mead Vickers BBDO. The press ad stated: "Share photos and videos at unbeatable speeds. Do more online with three times faster fibre optic broadband. Whether you're into uploading photos and videos to Facebook, downloading all your favourite ...
Save the Children hires Steak to improve digital ROI
16 Apr 2012 | by Matthew Chapman
Save the Children UK has appointed digital agency Steak to improve its return on investment (ROI...to further enhance its digital operations in a move to grow digital as a channel and increase cost ... is to improve the ROI from our digital marketing campaigns to raise more funds for Save the Children, to help ...
Beckham's pants escape advertising ban
04 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
A digital poster ad featuring David Beckham in his underwear has been cleared by the Advertising
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
