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Virgin Group hires Saatchi & Saatchi for water launch

The group has also appointed Kitcatt Nohr Digitas to its direct account. Saatchi Saatchi won the business after a pitch process, which kicked off late last year. The new brand is a result of Virgin s deal with the Israeli food and water giant Strauss Group last year. The Virgin-Strauss Water venture ...

Trading places: this week's people moves

Simon Calvert joins Digitas as worldwide head of strategic planning while Barnaby Dawe leaves News...strategy officer and hired David Murray as a joint head of planning. ( Campaign ) Digitas has poached ...

Kitcatt Nohr Digitas picks up UK Starbucks CRM business

Starbucks has hired Kitcatt Nohr Digitas to handle its customer relationship marketing account...Kitcatt Nohr Digitas won the pitch in a two-way shoot-out against EHS 4D after the coffee retailer issued a request for information directly to agencies last month ahead of targeted customer activity. The agency will act as Starbucks' first dedicated CRM shop in the UK. It will work closely with the coffee ...

Romanian chocolate wins direct creatives' debate

from the colours of the Romanian flag, to the US flag colours. Kitcatt Nohr Digitas' Sav Evangelou ...

School Reports 2011: Kitcatt Nohr Digitas

it was bought by Publicis Groupe and merged with Digitas. But looking back at last year, 2010 was a low...Score: 7 Agency fact file: Kitcatt Nohr Digitas Type of agency Integrated ... Wales) Accounts lost Kitcatt Nohr: 0 Number of staff Kitcatt Nohr: 70; Digitas ... to attract the eye of Publicis. The new Kitcatt Nohr Digitas will be part of Publicis Groupe's move to a more ...

School Reports 2011: Wunderman

Wunderman's year: in May, it brought in the former Digitas creative directors Kelvin Tillinghast and Neil ...

Dare wins double brief from Diageo

The agency won both accounts following pitches. On the Baileys pitch, Dare beat the incumbent, Chemistry, and Kitcatt Nohr Digitas to win the business. Chemistry, which started work with Baileys in 2003, landed the global digital advertising account last July. It will continue with its global duties ...

Marketing Society Awards for Excellence 2011: Digitally led marketing

, Detonate the rainbow Sponsored by Kitcatt Nohr Digitas ...

Agencies line up for Baileys digital account

Agencies pitching for the business are Kitcatt Nohr Digitas, Dare and Chemistry, the incumbent of eight years on the account. The move follows Diageo s announcement last month that it is dispensing with the "lead agency approach in its relationship with its marketing agencies. Diageo consolidated its ...

Kraft consolidates $120m Cadbury US media buying into Publicis

of $745m in media-buying billings at Publicis-owned agencies MediaVest, Digitas and SMG. The Publicis ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.