29 May 2012
| by Matthew Chapman
chief executive, said: "The vast majority of people who are marketing around the Olympics frankly have very little to do with [it] they just happened to have paid for the right to market around it.
"We ...
29 May 2012
| by Nicola Clark
In an exclusive interview with Marketing , Greenfield said that too many businesses don t stand for anything, apart from making money .
He added: They don t raise their minimum wage, they don t take decisions for the common good.
He argued that Unilever-owned Ben Jerry s is a values-led business ...
25 May 2012
| by Matt Cartmell
Will Walden joins the Mayor after directing the BBC's day-to-day coverage of political news, working closely with the BBC's political editor Nick Robinson. Walden will begin his new role in early July.
Johnson said: He will bring drive, originality and flair to the post of director of comms ...
25 May 2012
| by Loulla-Mae Eleftheriou-Smith
and creative director Nick Allsop. The production company was Somesuch Co and the ad was directed by Ben ...
24 May 2012
A 90-second film, showing a missing boy attempting to make a phone call, was launched this week at a Downing Street reception hosted by the Home Secretary, Theresa May.
It was written by Matthew Tassell, art directed by Emma Castagno and directed by Ben Strebel through Somesuch Co. ...
24 May 2012
| by Our Parliamentary correspondent
The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people.
Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...
24 May 2012
| by John Tylee
:
Creative services
Direct marketing
Digital media
Events
PR
Announced in Nov 2012:
Market research
Communications planning
Strategy ...
communications, at a meeting on Monday attended by more than 700 senior figures from marketing communication ...
24 May 2012
| by John Owens
. These hubs would then have provided additional back-up in areas such as marketing, digital and media ...
24 May 2012
| by Danny Rogers
clothed in the latest marketing speak. ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
marketing director at the Eden Project, said: "We re delighted with the way UM and McCann embraced our brief ...
Hepton worked on the ad with agency producer Charlie Macpherson.
It was directed by Rob Sanders ...