to remove filtersCampaign Viral Chart: P&G holds strong as Thinkbox debuts
11 May 2012 | by Ben Hall
Newman' by INITIALS Marketing 4,354 shares this week All time: 47,408 shares ...
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DDB takes emotional approach for new VW Polo campaign
14 May 2012 | by Loulla-Mae Eleftheriou-Smith
warehouse, using the strapline "Tough. Beautiful. Polo." Rod McLeod, head of marketing at Volkswagen ... Chancellor and art director Luke Flynn. The ad was directed by Thirtytwo (Will Lovelace and Dylan Southern ...
The AA calls £7 million advertising review
03 May 2012 | by Jeremy Lee
in October 2010. It was supported by press, online and direct mail activity. Delaney Lund Knox Warren, now ... for the roadside emergency part of the business that launched in 2005. One 2009 spot, directed by Tony Kaye ... s marketing director, Michael Cutbill, was formerly the marketing director for financial services at Saga. ...
Hertz calls review of £10 million pan-Euro media
26 Apr 2012 | by Nick Batten
The car-rental company has issued RFIs via the marketing strategist Procurian and agencies have been invited to submit initial information online. Initiative, the incumbent, won the account ... , affiliate management and direct response services. Hertz, which was founded in the US, claims ...
Campaign Viral Chart: P&G Olympics ad shared over 300,000 times
20 Apr 2012 | by Ben Hall
. It was directed by Alejandro Gonz lez I rritu, the man behind Nike's 'write the future' World Cup 2010 campaign ...
Autoglass launches TV campaign pushing online booking
16 Apr 2012 | by Matthew Chapman
-house talent show. David Meliveo, marketing director at Autoglass, said: "Technology is transforming the way ...
Honda hands online relaunch brief to LBi
12 Apr 2012 | by Ian Darby
Honda has hired LBi to revamp its online activity across major markets in Europe.
Land Rover launches Discovery 4 spot
02 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
team Martin Casson and Martin Davey. The TV ad was directed by Vince Squibb and produced by Gorgeous ...
Nissan launches first short film
30 Mar 2012 | by Sara Kimberley
's efforts to ramp up its advertising in emerging markets. Last year, Bollywood fans were given ... on the number of votes cast, and were then narrowed down to the top 20 lucky winners. The film was directed ...
VCCP wins global McLaren ad brief
29 Mar 2012 | by Jeremy Lee
and marketing director at McLaren Automotive, said: "As our business operations mature, so must our brand. I am ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
