Leo Burnett's Nintendo Wii ad scoops US Grand Effie
06 Jun 2008 | by Nikki Sandison
trophies for its campaigns for Adobe, Doritos and HP. Mary Lee Keane, executive director of the Effie ...
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LONDON - The "free Doritos" ad, created by two unemployed brothers for Frito-Lay's annual Super...Doritos for the whole office. At the end of the ad, the other employee asks the globe if he's going ... . "Free Doritos" narrowly beat Budweiser, which placed second and third in the poll with its ... , costing as much as $3m for a 30-second spot. Doritos also scored well with a second Super Bowl ad ...
trophies for its campaigns for Adobe, Doritos and HP. Mary Lee Keane, executive director of the Effie ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.